NBC boss wants to shrink the first commercial break on each show to just one minute - Sitcoms Online Message Boards

TMC · 05-08-2018, 01:03 AM

http://money.cnn.com/2018/05/07/tech...iew/index.html

NBC Entertainment chairman Bob Greenblatt explains: "Shorter commercials and shorter pods are going to be better. We have to charge more to the advertiser for that, but it's going to be better for us and better for them in the long run."

Regulus · 05-08-2018, 04:47 AM

WHO CARES!!!

tlc38tlc38 · 05-08-2018, 08:16 AM

Shrink the first Break, then extend the second one LOL.

stevea · 05-08-2018, 10:10 AM

MeTV's been doing that for years. Brilliant move, NBC!

LUNCH · 05-08-2018, 01:46 PM

I honestly have no idea what channel NBC is on anymore.It's been so long since I watched it.

bgva · 05-08-2018, 03:56 PM

Quote:

Originally Posted by Regulus

WHO CARES!!!

I do. Not all of us have an extensive DVD collection. BTW, the caps lock indicates shouting.

I guess NBC is trying to compete with the streaming services, which is smart. Being a bit of a purist, with more content and fewer commercials, I'd love to see more TV shows return to using theme songs. It doesn't have to be a minute and a half like it was in the 80s, but more than seven seconds of random notes would be nice. Even 30-45 seconds, or even a minute.

That said, with fewer commercials, I imagine there will be more product placement and pop-up ads. I don't mind the former, but the latter is an annoying distraction, IMO.

stevea · 05-08-2018, 05:23 PM

It's a shame we lost opening themes. You can identify most older shows by their theme.

NCRavensFan86 · 05-14-2018, 03:13 PM

This would only work if one hour TV shows go back to being 48 to 50 mins just like they were up until the early 1990's.

A typical 2018 TV Show has 18 Minutes of Ads with 5 ad breaks it would look something like this:

Break A-1 Minute

Break B-3 Minutes

Break C-4 Minutes

Break D-5 Minutes

Break E-5 Minutes

1988 TV Show (11 Minutes of Ads)

Break A-1 Minute

Break B-2 Minutes

Break C-3 Minutes

Break D-3 Minutes

Break E-2 Minutes

05-08-2018, 01:03 AM	#1
TMC Member Forum Idol Join Date: Jan 09, 2001 Posts: 124,387	NBC boss wants to shrink the first commercial break on each show to just one minute http://money.cnn.com/2018/05/07/tech...iew/index.html NBC Entertainment chairman Bob Greenblatt explains: "Shorter commercials and shorter pods are going to be better. We have to charge more to the advertiser for that, but it's going to be better for us and better for them in the long run."

05-08-2018, 04:47 AM	#2
Regulus Member Forum 3000 Club Member Join Date: Feb 07, 2011 Location: Port Orange, Florida Avatar - Poiuyt Posts: 3,371	WHO CARES!!!
	__________________ Grail Shows: *Doc Elliot, Owen Marshall-Counselor of Law, Here's Boomer, Three for the Road, Holmes and YoYo* Bucket List Shows: *Hot Wheels, Skyhawks, Run Joe Run, Westwood*

05-08-2018, 08:16 AM	#3
tlc38tlc38 Every day’s a Dolly day! Forum Star Join Date: May 02, 2008 Location: I’m just travelin’ thru Posts: 19,252	Shrink the first Break, then extend the second one LOL.
	__________________ Give generously to them and do so without a grudging heart; then because of this the LORD your God will bless you in all your work and in everything you put your hand to. Deuteronomy 15:10 In loving memory of my best friend, my Mama.

05-08-2018, 10:10 AM	#4
stevea 22 Years On Sitcoms Moderator Forum Legend Join Date: Aug 13, 2003 Location: Indy Posts: 44,168	MeTV's been doing that for years. Brilliant move, NBC!

05-08-2018, 01:46 PM	#5
LUNCH Member Senior Member Join Date: Oct 23, 2010 Location: New York State Posts: 1,304	I honestly have no idea what channel NBC is on anymore.It's been so long since I watched it.

05-08-2018, 05:23 PM	#7
stevea 22 Years On Sitcoms Moderator Forum Legend Join Date: Aug 13, 2003 Location: Indy Posts: 44,168	It's a shame we lost opening themes. You can identify most older shows by their theme.

05-14-2018, 03:13 PM	#8
NCRavensFan86 Member Frequent Poster Join Date: Jul 22, 2011 Posts: 176	This would only work if one hour TV shows go back to being 48 to 50 mins just like they were up until the early 1990's. A typical 2018 TV Show has 18 Minutes of Ads with 5 ad breaks it would look something like this: Break A-1 Minute Break B-3 Minutes Break C-4 Minutes Break D-5 Minutes Break E-5 Minutes 1988 TV Show (11 Minutes of Ads) Break A-1 Minute Break B-2 Minutes Break C-3 Minutes Break D-3 Minutes Break E-2 Minutes