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02-08-2018, 04:58 PM
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Member
Forum Idol
Join Date: Jan 09, 2001
Posts: 127,635
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NBC hopes to avoid another Olympics Opening Ceremony backlash with livestreaming and
...and fewer commercial breaks
http://www.adweek.com/tv-video/from-...ning-ceremony/ Viewers can start livestreaming the Winter Olympics Opening Ceremony at 6 a.m. ET/3 a.m PT on Friday without commentary and with what NBC Sports describes as “the event’s natural sound." The livestream will feature advertising. The Katie Couric and Mike Tirico-hosted telecast kicks off at 8 p.m. ET/5 p.m. PT with 30% fewer commercials than the Rio Summer Olympics. It was the social media outrage from Rio that prompted the change. |
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