The CEO Of CBS Interactive Has Explained Why ‘Star Trek’ Wouldn’t Work On TV (But Mig

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Speaking with Recode Media recently, CBS Interactive CEO Jim Lanzone discussed the reason Discovery is being offered digitally rather than CBS proper:

Think about Star Trek. Sci-fi is not something that’s traditionally done really well on broadcast. It’s not impossible, for the future, if somebody figures it out. And things like Lost and Heroes have had parts of, you know, sci-fi, but historically they haven’t…a show like Star Trek wouldn’t necessarily be a broadcast show, at this point. And so, you kind of look at the other networks that we have, CW and Showtime, it just fit with the digital audience and having that loyal Star Trek audience. It just made sense that that’s a great place to put it and it’s something unique for All Access that would bring subscribers. At the same time, we;’ve partnered with Netflix for all international distribution and that went a long way towards helping fund it as well. So it’s a different model.