Meow TV Coming Soon - Sitcoms Online Message Boards

TJL · 05-24-2003, 04:38 PM

I clipped this from CNN.com:

NEW YORK (CNN) -- The Meow Mix cat food company said Tuesday it is launching a new TV program for "cats and the humans they tolerate," littered with scenes of squirrels, cat poetry, and lots and lots of cats.

"We're out to change America," purred Richard Thompson, the chief executive of Secaucus, New Jersey-based Meow Mix. "Cats are hiding in homes and dogs are out on the street causing trouble. We're going to bring cats to the forefront."

Titled "Meow TV," the half-hour program will premiere May 30 on the Oxygen cable channel, and will run several more times throughout June, Thompson said. Another 30-minute program is scheduled to air in the fall.

Oxygen, a channel geared to women, was the purr-fect venue for the show because women are the primary buyers of pet food and, in particular, cat food, Thompson said.

Annabelle Gurwitch, former host of the TBS program "Dinner & A Movie," hosts the program with her cat, Stinky. Broadcasting from their fictional living room, they narrate segments like "Squirrel Alert," where squirrels run up and down trees to fast-paced music.

The "Cat Critics" segment shows housecats watching a film about large cats, like lions and cheetahs, in the wild.
Actress Sandra Bernhard -- who Thompson said is a cat fan -- reads aloud "Cat Haikus," and viewers can send in birthday "shout-outs" to their cats, along with footage of their cats doing "something cool." The first episode features a cat that eats his meals with chopsticks and another cat that surfs in the ocean.

The idea was to try a different kind of marketing, Thompson said. Meow Mix toyed with a number of "fun gimmicks" before deciding this one had legs, he said.

"We got a lot of input from all of our cat friends," Thompson joked. "We wanted to be sure that tabby cats and Persians got all of their demographics in."

I'm going to sit on my roof and cry for a while. I'll see you later...

AllIWantIsYourClutch · 05-24-2003, 04:41 PM

Oh my god....

fr00ti · 05-24-2003, 04:41 PM

TJL · 05-24-2003, 04:44 PM

By the way...

TJ, I would like to request a "Meow TV" board.

Chad22 · 05-24-2003, 04:48 PM

I Suppose TNN will go out and get Bark TV For their new "TV For Men"

Tuesday Weld · 05-24-2003, 06:10 PM

Hollow · 05-24-2003, 06:22 PM

cool. i <3 kitties.

DarleneIllyria · 05-24-2003, 08:31 PM

........Omg.....

Jem · 05-24-2003, 08:38 PM

*PinkLady* · 05-24-2003, 10:32 PM

That's pretty bad...

Titania · 05-24-2003, 10:44 PM

omg!!!

but my cat does watch tv w/ me sometimes...

Tuesday Weld · 05-24-2003, 11:10 PM

Quote:

Originally posted by Titania

but my cat does watch tv w/ me sometimes...

Mine,too!

sara · 05-25-2003, 12:43 AM

*Pleasant Tomorrow* · 05-25-2003, 12:00 PM

LOL

ABlairican Pie · 05-25-2003, 12:20 PM

FINALLY!!!!!! QUALITY PROGRAMMING!!!!!!!!!!!!!

05-24-2003, 04:38 PM	#1
TJL Suburbanite Extrordinaire Forum Star Join Date: Dec 29, 2001 Location: New Jersey - the cradle of civilization Posts: 16,591	Meow TV Coming Soon I clipped this from CNN.com: NEW YORK (CNN) -- The Meow Mix cat food company said Tuesday it is launching a new TV program for "cats and the humans they tolerate," littered with scenes of squirrels, cat poetry, and lots and lots of cats. "We're out to change America," purred Richard Thompson, the chief executive of Secaucus, New Jersey-based Meow Mix. "Cats are hiding in homes and dogs are out on the street causing trouble. We're going to bring cats to the forefront." Titled "Meow TV," the half-hour program will premiere May 30 on the Oxygen cable channel, and will run several more times throughout June, Thompson said. Another 30-minute program is scheduled to air in the fall. Oxygen, a channel geared to women, was the purr-fect venue for the show because women are the primary buyers of pet food and, in particular, cat food, Thompson said. Annabelle Gurwitch, former host of the TBS program "Dinner & A Movie," hosts the program with her cat, Stinky. Broadcasting from their fictional living room, they narrate segments like "Squirrel Alert," where squirrels run up and down trees to fast-paced music. The "Cat Critics" segment shows housecats watching a film about large cats, like lions and cheetahs, in the wild. Actress Sandra Bernhard -- who Thompson said is a cat fan -- reads aloud "Cat Haikus," and viewers can send in birthday "shout-outs" to their cats, along with footage of their cats doing "something cool." The first episode features a cat that eats his meals with chopsticks and another cat that surfs in the ocean. The idea was to try a different kind of marketing, Thompson said. Meow Mix toyed with a number of "fun gimmicks" before deciding this one had legs, he said. "We got a lot of input from all of our cat friends," Thompson joked. "We wanted to be sure that tabby cats and Persians got all of their demographics in." I'm going to sit on my roof and cry for a while. I'll see you later...
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05-24-2003, 04:41 PM	#3
fr00ti Member Forum Fanatic Join Date: Sep 16, 2002 Posts: 12,846
	__________________ ...

05-24-2003, 06:10 PM	#6
Tuesday Weld I missed you all. hugs Forum Celebrity Join Date: Feb 02, 2003 Location: Having a great time. Posts: 22,285
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05-24-2003, 08:38 PM	#9
Jem Member Forum Regular Join Date: Feb 25, 2003 Location: Canada Posts: 625
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05-24-2003, 10:44 PM	#11
Titania a part of that Forum 3000 Club Member Join Date: Sep 04, 2000 Posts: 3,694	omg!!! but my cat does watch tv w/ me sometimes...
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05-24-2003, 04:41 PM	#2
AllIWantIsYourClutch peaceout. Forum Icon Join Date: Aug 02, 2001 Location: Illinois. Posts: 53,424	Oh my god....

05-24-2003, 04:44 PM	#4
TJL Suburbanite Extrordinaire Forum Star Join Date: Dec 29, 2001 Location: New Jersey - the cradle of civilization Posts: 16,591	By the way... TJ, I would like to request a "Meow TV" board.

05-24-2003, 04:48 PM	#5
Chad22 Captain Juke N Jive Moderator Forum Addict Join Date: Nov 23, 2002 Location: Caribou, Maine Posts: 71,661	I Suppose TNN will go out and get Bark TV For their new "TV For Men"

05-24-2003, 06:22 PM	#7
Hollow Member Forum Superstar Join Date: Dec 16, 2001 Posts: 30,406	cool. i <3 kitties.

05-24-2003, 08:31 PM	#8
DarleneIllyria Gone Forum Star Join Date: Oct 15, 2000 Posts: 19,086	........Omg.....

05-24-2003, 10:32 PM	#10
PinkLady Member Forum Veteran Join Date: Jun 04, 2002 Posts: 7,457	That's pretty bad...

05-25-2003, 12:43 AM	#13
sara Member Senior Member Join Date: May 21, 2002 Location: grandville michigan Posts: 2,296
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05-25-2003, 12:00 PM	#14
Pleasant Tomorrow Member Forum Addict Join Date: Feb 19, 2003 Location: New York Posts: 69,525	LOL
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05-25-2003, 12:20 PM	#15
ABlairican Pie Member Forum Superstar Join Date: Dec 12, 2001 Location: Living where cats reign more Supreme than a pizza. Posts: 31,621	re: MEOW TV!!!!!! FINALLY!!!!!! QUALITY PROGRAMMING!!!!!!!!!!!!!
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