Vintage 1994 UPN Ad from Variety

[JamesG]

From the Dec. 1, 1994, edition of Daily Variety


UPN, we hardly knew ye.

The netlet, as Variety dubbed UPN and the WB Network, was a joint venture of Paramount Television and Chris-Craft/United, which owned TV stations in New York, Los Angeles and other big markets.

As indicated in this teaser ad, UPN set sail on Jan. 16, 1995, with the premiere of “Star Trek: Voyager”. WB Network had signed on the air five days before with “The Wayans Brothers” comedy series.



UPN eventually would be eclipsed by the WB Network in terms of buzz and hits. The netlets were destined to become one in 2006 through the merger that created the CW Network.

But at the start of the race in 1995, UPN was the one to beat, thanks in no small part to the pull of “Star Trek”.

https://variety.com/gallery/tv-ads-r...ng/upn120194d/