Nick@Nite and TV Land BOTH Score in August!

[Pavan]

NICK AT NITE SCORES BEST AUGUST

PERFORMANCE EVER AMONG ADULTS 18-49

New York, NY, August 30, 2005 – For August 2005, Nick at Nite scored its best August performance ever among its target Adults 18-49 audience in its 20-year history. Driven by the success of the network’s original hidden camera series, Hi-Jinks, and its “Easy TV Summer” marathons which began July 5, the network finished the month with impressive gains in rating, delivery and total viewers and was the most-watched adult targeted cable network in all of basic cable. Nick at Nite was also #1 among W18-49, W18-34 and W25-54.

According to Nielsen Media Research (8/1/05-8/28/05) Nick at Nite averaged a 0.7/686,000 among A18-49 during total programming day, a +17% ratings and +9% delivery increase over August 2004. The network drew an average of over 1.7 million total viewers, representing a +21% increase over prior-year levels.

Nick at Nite’s hidden–camera series, Hi-Jinks, which premiered on Tuesday, August 2 at 9:30 p.m., drew strong numbers throughout the month of August. The program averaged 2.4 million viewers during its Tuesday night time slot with a strong 2.0 average HH rating. The network’s latest original, in which adults play good-natured pranks on kids, delivered a +47% lift in total viewers and a +43% gain in households for the month over the same time period last year. The program averaged a 0.5/542,000 among Adults 18-49, Nick at Nite's core audience, lifting prior-year levels by +25% in rating and +29% in delivery.

Airing Sun.-Thurs., Nick at Nite’s “Easy TV Summer” showcase airs marathon episodes of the network’s roster of hit programming Sun-Thurs. The Fresh Prince of Bel Air was the highest-rated and most watched NAN program in the marathon for the month of August among A18-49, averaging a .80/890,000 up +33% in rating and a rise of +38% in delivery over last year. Among total viewers, the program delivered nearly 2.2 million total viewers, up +68%. Overall, the “Easy TV Summer” event averaged a .70/739,000 among A18-49 in August, lifting +17% in rating and +15% in delivery over August 2004. Among total viewers, the event attracted an average of 1.7 million viewers in August, a gain of +31%.




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TV LAND SCORES BEST AUGUST IN NETWORK HISTORY

Network Boasts Most-Watched Month Ever in Prime Time Among Adults 25-54

New York, NY, August 30, 2005 –TV Land scored its best August in the network’s nine-year history among its target demo of Adults 25-54 on a total programming day basis, according to findings from Nielsen Media Research (8/1/05-8/28/05). Bolstered by the success of new acquisitions Good Times and Night Court, TV Land finished the month with double digit gains in target demo rating, delivery and total viewers. Additionally, the network scored its most-watched prime time ever among A25-54.

Overall, TV Land posted, in total programming day, a 0.3/313,000 rating and delivery for its core demo (A25-54), a +50% rise in rating and a 34% gain in delivery over the same time period last year. Among total viewers, the network attracted an average of 609,000 total viewers, an increase of 36% over 2004.

TV Land’s prime time line-up which includes Good Times, Night Court, All in the Family, Three's Company and The Andy Griffith Show bolstered the network to its most-watched prime in its history. For August, the network scored a 0.5/482,000, up +67% in rating and +46% in delivery, and delivered an average of over 1.1 million total viewers, up +45% over last year.

The launch of the slapstick comedy Night Court on TV Land scored double-digit ratings and delivery gains for the network, averaging a 0.6/583,000, up +100% in rating and +127% in delivery among its core A25-54 demo over last year. TV Land drew +77% more viewers than last year, averaging 529,000 total viewers.