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05-24-2022, 08:23 PM
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#1 |
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Member
Forum Idol
Join Date: Jan 09, 2001
Posts: 127,216
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Pepsi ends its 10-year Super Bowl halftime show sponsorship
https://www.hollywoodreporter.com/tv...sor-1235153393
Pepsi will focus its NFL marketing in other areas. Meanwhile, a source tells The Hollywood Reporter the NFL is already in talks with potential new sponsors, as it seeks a halftime show partner that can make the event “bigger, taking different aspects of it and making it stand way outside of the 12 minutes." |
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06-13-2022, 08:25 PM
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#2 |
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Member
Forum Idol
Join Date: Jan 09, 2001
Posts: 127,216
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Amazon is the odds-on favorite to replace Pepsi as Super Bowl sponsor
The retail giant has the money to pay for the $50 million cost of sponsoring the annual halftime show. |
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09-23-2022, 03:17 AM
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#3 |
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Member
Forum Idol
Join Date: Jan 09, 2001
Posts: 127,216
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Apple Music will be the new sponsor of the Super Bowl halftime show, the NFL announced early Friday morning. The multi-year sponsorship will begin with this season's Super Bowl on Feb. 12 in Glendale, Arizona. Apple Music replaces Pepsi, which sponsored the show for the past 10 years.
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