Is IHOP changing its name and image? - Sitcoms Online Message Boards

Hawkee · 06-05-2018, 02:34 AM

When I was watching Let's Make A Deal I saw a commercial for IHOP that says that they are changing their image and their name to International House Of Breakfast later this month and I would to know why this is? Is it because IHOP is becoming more like Denny's or is it because IHOP wants to be more like Marie Callender's by having a family oriented image and adding more food to their menu? My mom and I used to eat at IHOP a lot because their food was great and I hope that this image is very successful for IHOP
Bestie

Coffeecup · 06-15-2018, 09:33 PM

I heard they were changing their name. We had a IHOP about 40 minute drive but the business has been gone for about 10 years. Hear the initials are IHOB and saw a commercial for showing hamburgers so thought the B was now Burgers. Breakfast is more all around food than the Pancakes. It wasn't a place I frequented. Do they have businesses overseas? International??

AMackII · 06-16-2018, 04:23 PM

Well, its been almost a week since IHOP transitioning to IHOB because the B stand for Burgers during the Lunch & Dinner hours and it also stand Breakfast(including/featuring Pancakes) during Breakfast Hours; That’s just my basic opinion on that.

PhoenixAcres · 06-16-2018, 08:27 PM

Allegedly the name change is only temporary. They've always had burgers but just want to draw attention to them.

Coffeecup · 06-23-2018, 09:38 PM

I had only been to a IHOP only a handful of times in my 60 years and with the Pancake name in the title I assume they only sold breakfast food. I read a story about actress Cindy Williams who worked in IHOP and her shoes were always sticky for dropped maple syrup was on the floor.

Bonniegirl · 06-23-2018, 09:55 PM

I passed by an IHOP the other day and sure enough the P was turned into a B and it's officially called IHOB now!!

I was thinking maybe they thought they were losing business to Denny's , being they are always pushing the Grand slam breakfasts . Maybe breakfast orders from IHOP were getting low , so they figured why not make the focus more on lunch. And burgers probably being a restaurants lunch menu's most popular food!

That is just my humble opinion!!

I've had breakfast at both places and I prefer Denny's to IHOP !

Impressions · 06-23-2018, 10:43 PM

It's a marketing gimmick to attract people to their burgers/encourage them to come there not just for breakfast. So I think it's temporary.

mets82 · 07-01-2018, 04:06 PM

I was surprised that they changed the name just because it's been IHOP for so long.

Dude111 · 07-01-2018, 09:06 PM

Quote:

Originally Posted by PhoenixAcres

Allegedly the name change is only temporary. They've always had burgers but just want to draw attention to them.

I hope it IS only temp... Its quite stupid!!

06-05-2018, 02:34 AM	#1
Hawkee Michael Fassbender Fanatic Moderator Forum Star Join Date: Jan 17, 2016 Location: California Posts: 10,774	Is IHOP changing its name and image? When I was watching Let's Make A Deal I saw a commercial for IHOP that says that they are changing their image and their name to International House Of Breakfast later this month and I would to know why this is? Is it because IHOP is becoming more like Denny's or is it because IHOP wants to be more like Marie Callender's by having a family oriented image and adding more food to their menu? My mom and I used to eat at IHOP a lot because their food was great and I hope that this image is very successful for IHOP Bestie
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07-01-2018, 04:06 PM	#8
mets82 Member Forum Veteran Join Date: Mar 14, 2011 Location: Connecticut Posts: 5,058	I was surprised that they changed the name just because it's been IHOP for so long.
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06-15-2018, 09:33 PM	#2
Coffeecup coffeecup. Forum 3000 Club Member Join Date: Jan 17, 2003 Location: snoozeville Posts: 3,181	I heard they were changing their name. We had a IHOP about 40 minute drive but the business has been gone for about 10 years. Hear the initials are IHOB and saw a commercial for showing hamburgers so thought the B was now Burgers. Breakfast is more all around food than the Pancakes. It wasn't a place I frequented. Do they have businesses overseas? International??

06-16-2018, 04:23 PM	#3
AMackII Member Forum Star Join Date: Oct 23, 2015 Location: St. Louis Posts: 17,214	Well, its been almost a week since IHOP transitioning to IHOB because the B stand for Burgers during the Lunch & Dinner hours and it also stand Breakfast(including/featuring Pancakes) during Breakfast Hours; That’s just my basic opinion on that.

06-16-2018, 08:27 PM	#4
PhoenixAcres Member Moderator Forum Veteran Join Date: Jul 26, 2016 Location: United States Posts: 6,824	Allegedly the name change is only temporary. They've always had burgers but just want to draw attention to them.

06-23-2018, 09:38 PM	#5
Coffeecup coffeecup. Forum 3000 Club Member Join Date: Jan 17, 2003 Location: snoozeville Posts: 3,181	I had only been to a IHOP only a handful of times in my 60 years and with the Pancake name in the title I assume they only sold breakfast food. I read a story about actress Cindy Williams who worked in IHOP and her shoes were always sticky for dropped maple syrup was on the floor.

06-23-2018, 09:55 PM	#6
Bonniegirl AKA Hazel Horvath Forum Addict Join Date: Jul 10, 2014 Posts: 65,584	I passed by an IHOP the other day and sure enough the P was turned into a B and it's officially called IHOB now!! I was thinking maybe they thought they were losing business to Denny's , being they are always pushing the Grand slam breakfasts . Maybe breakfast orders from IHOP were getting low , so they figured why not make the focus more on lunch. And burgers probably being a restaurants lunch menu's most popular food! That is just my humble opinion!! I've had breakfast at both places and I prefer Denny's to IHOP !

06-23-2018, 10:43 PM	#7
Impressions She died the way she lived Forum 4000 Club Member Join Date: May 08, 2002 Posts: 4,640	It's a marketing gimmick to attract people to their burgers/encourage them to come there not just for breakfast. So I think it's temporary.