NBC to Jimmy Fallon: "You're Next".... NBC on edge after Fallon's ratings tumble - Sitcoms Online Message Boards

Brian Damage · 06-10-2010, 10:39 AM

NBC's top brass are worried about Jimmy Fallon's "Late Night" show after the ratings dropped 20 percent in a year.

Recent Nielsen figures show Fallon's viewers have dropped to 1.63 million -- a 20 percent fall from May 2009 -- and he's being beaten by both his ABC rival Jimmy Kimmel and CBS's Craig Ferguson, whose May 2010 ratings were 1.72 million and 1.7 million, respectively.

The Peacock Network is trying to boost Fallon's audience by booking appearances on his show by NBC and CNBC personalities, including Brian Williams, Rachel Maddow and Meredith Vieira.

A TV industry insider told Page Six, "NBC executives are concerned about the ratings drop and are doing all they can to promote Fallon . . . They're even dragging him out of bed in the morning to do the 'Today' show to promote his own show."

Fallon's ratings decline is further fallout from the late-night debacle with Conan O'Brien and Jay Leno.

Marc Berman, Mediaweek's "Mr. Television," told us, "When they took out Jay and put in Conan, they lost a lot of the viewers who would usually have stayed on to watch Fallon. The lead-in is pivotal . . . When you mess around with viewers, sometimes it's hard to get them back. TV is a very fickle business . . . If there is a lesson to be learned from this debacle, it is that if it's not broken, don't fix it."

But an NBC source claimed, "[Fallon's] ratings in '09 were unusually high because there was a big lead-in from Leno's farewell shows, so it is unfair to compare that to this May. We think the drop in ratings is much less, around 12 percent.

"The network is more interested in the key demographic, the 18- to 49-year-olds, among which Fallon beats Ferguson and Kimmel night after night."

An NBC rep said, "We are huge Jimmy Fallon fans and could not be happier with his performance. Fallon continues to win night after night in the key demographic."

Read more: http://www.nypost.com/p/pagesix/nbc_...#ixzz0qSePUxsc

catlover79 · 06-10-2010, 02:25 PM

This is what NBC's ENTIRE lineup will be at this rate:

Marvo301 · 06-10-2010, 04:31 PM

I don't think it's fair to blame Jimmy Fallon for the fallout from the Leno/O'Brien debacle.

catlover79 · 06-10-2010, 04:55 PM

Neither do I - he was just unfortunate to be caught in the crossfire. It's not his fault that the network is run by idiots.

Marvo301 · 06-10-2010, 05:02 PM

Quote:

Originally Posted by catlover79

Neither do I - he was just unfortunate to be caught in the crossfire. It's not his fault that the network is run by idiots.

They should replace the peacock as NBC's symbol with something more appropriate. Like a jack-ass!

catlover79 · 06-10-2010, 09:41 PM

Quote:

Originally Posted by Marvo301

They should replace the peacock as NBC's symbol with something more appropriate. Like a jack-ass!

Or the worm at the bottom of a tequila bottle!!

TJL · 06-10-2010, 10:01 PM

Wow! NBC and CNBC personalities on Jimmy Fallon? I am so gonna watch now!!!

Adamantium · 06-11-2010, 11:50 PM

Quote:

Originally Posted by Brian Damage

An NBC rep said, "We are huge Jimmy Fallon fans and could not be happier with his performance. Fallon continues to win night after night in the key demographic."

You can't believe a thing anyone at NBC tells you.

I hope Jimmy stays on the air for a long time. He's surprised me and turned out good. Plus, he reunited the cast of California Dreams. Who knows what else he'll do, lol.

bialystock93 · 06-12-2010, 01:36 PM

I used to watch Fallon every night......... AFTER CONAN! Once they put Jay Lame-o back in the Tonight Show, I stopped watching, as did many other fans. Not becasuse Jimmy's bad, but because by 12:35, I'm not gonna flip around to a new channel. Before, I already watched NBC with Conan then Fallon.

And I honestly think it's bull**** that his ratings were high because of Leno. LENO CAN'T EVEN KEEP HIS OWN RATINGS HIGH. Loosing Conan was the biggest mistake NBC has ever made! But, had they not done it, he never would've toured, and I never would've met him after a tour show!

I loathe NBC AND LENO (Who's a hypocrite, for once saying "I can't do this show in my 60's, so in 5 years, Conan, it's yours"). I hope they see soon that loosing Conan and getting Leno back is the worst idea the network has ever had, and, judging by the ratings, that idea is kicking them in the ass!

06-10-2010, 10:39 AM	#1
Brian Damage I'm Rich Bitch Forum Icon Join Date: Feb 03, 2002 Location: What Ain't No Country I Ever Heard Of...They Speak English in What? Posts: 63,107	NBC to Jimmy Fallon: "You're Next".... NBC on edge after Fallon's ratings tumble NBC's top brass are worried about Jimmy Fallon's "Late Night" show after the ratings dropped 20 percent in a year. Recent Nielsen figures show Fallon's viewers have dropped to 1.63 million -- a 20 percent fall from May 2009 -- and he's being beaten by both his ABC rival Jimmy Kimmel and CBS's Craig Ferguson, whose May 2010 ratings were 1.72 million and 1.7 million, respectively. The Peacock Network is trying to boost Fallon's audience by booking appearances on his show by NBC and CNBC personalities, including Brian Williams, Rachel Maddow and Meredith Vieira. A TV industry insider told Page Six, "NBC executives are concerned about the ratings drop and are doing all they can to promote Fallon . . . They're even dragging him out of bed in the morning to do the 'Today' show to promote his own show." Fallon's ratings decline is further fallout from the late-night debacle with Conan O'Brien and Jay Leno. Marc Berman, Mediaweek's "Mr. Television," told us, "When they took out Jay and put in Conan, they lost a lot of the viewers who would usually have stayed on to watch Fallon. The lead-in is pivotal . . . When you mess around with viewers, sometimes it's hard to get them back. TV is a very fickle business . . . If there is a lesson to be learned from this debacle, it is that if it's not broken, don't fix it." But an NBC source claimed, "[Fallon's] ratings in '09 were unusually high because there was a big lead-in from Leno's farewell shows, so it is unfair to compare that to this May. We think the drop in ratings is much less, around 12 percent. "The network is more interested in the key demographic, the 18- to 49-year-olds, among which Fallon beats Ferguson and Kimmel night after night." An NBC rep said, "We are huge Jimmy Fallon fans and could not be happier with his performance. Fallon continues to win night after night in the key demographic." Read more: http://www.nypost.com/p/pagesix/nbc_...#ixzz0qSePUxsc
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06-10-2010, 02:25 PM	#2
catlover79 God Bless Val Forum Addict Join Date: May 29, 2006 Location: Bewitched in Ohio Posts: 70,376	This is what NBC's ENTIRE lineup will be at this rate: Attached Images
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06-10-2010, 04:31 PM	#3
Marvo301 I'm NOT a Blockhead! Forum Celebrity Join Date: May 17, 2002 Location: The Great White North Posts: 21,453	I don't think it's fair to blame Jimmy Fallon for the fallout from the Leno/O'Brien debacle.
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06-10-2010, 10:01 PM	#7
TJL Suburbanite Extrordinaire Forum Star Join Date: Dec 29, 2001 Location: New Jersey - the cradle of civilization Posts: 16,591	Wow! NBC and CNBC personalities on Jimmy Fallon? I am so gonna watch now!!!
	__________________ "I think I'll stroll up to the front to see how the shooting's going..." - Capt. Benjamin Franklin "Hawkeye" Pierce Read my blogs! http://centralparkamisguide.com/ http://dvdcriticscorner.com Visit me on Facebook!http://www.facebook.com/profile.php?id=641138880 Hey, I do the tweet thing too! http://twitter.com/TomLevier My shop of handmade items! http://www.etsy.com/shop/ColdGarageCreations

06-10-2010, 04:55 PM	#4
catlover79 God Bless Val Forum Addict Join Date: May 29, 2006 Location: Bewitched in Ohio Posts: 70,376	Neither do I - he was just unfortunate to be caught in the crossfire. It's not his fault that the network is run by idiots.

06-12-2010, 01:36 PM	#9
bialystock93 Member Occasional Poster Join Date: Apr 22, 2009 Posts: 47	I used to watch Fallon every night......... AFTER CONAN! Once they put Jay Lame-o back in the Tonight Show, I stopped watching, as did many other fans. Not becasuse Jimmy's bad, but because by 12:35, I'm not gonna flip around to a new channel. Before, I already watched NBC with Conan then Fallon. And I honestly think it's bull**** that his ratings were high because of Leno. LENO CAN'T EVEN KEEP HIS OWN RATINGS HIGH. Loosing Conan was the biggest mistake NBC has ever made! But, had they not done it, he never would've toured, and I never would've met him after a tour show! I loathe NBC AND LENO (Who's a hypocrite, for once saying "I can't do this show in my 60's, so in 5 years, Conan, it's yours"). I hope they see soon that loosing Conan and getting Leno back is the worst idea the network has ever had, and, judging by the ratings, that idea is kicking them in the ass!