Kathie Lee Gifford Returns to Daytime Talk - Sitcoms Online Message Boards

Brian Damage · 03-07-2008, 12:25 AM

News is Kathie Lee Gifford has been hired by NBC (NYSE: GE) to anchor "The Today Show" during its fourth hour segment. With ratings for the show never really taking hold, this is probably a good move by NBC.

News industry subscription website FTV broke the news, and it said this on their blog:

"Several high ranking NBC insiders tell FTVLive that the Peacock is about to name Kathie Lee Gifford as a new host of the Today Show.

"'Gifford will work on the 4th hour of Today,' said our NBC source.

"If you are going to hire Gifford it makes sense to put her on the 4th hour of Today. Gifford is definitely going to 'skew older females' when it comes to ratings. The fourth hour is geared toward the stay at home women."

http://bizofshowbiz.com/

Mikado · 03-07-2008, 05:06 AM

I wonder if shell spend the whole hour talking about her brats; Cody and...w/e the other one is called

TJL · 03-07-2008, 05:29 AM

Kathie Lee was stupid for leaving Regis.

Considering that this is the biggest thing she's done since then proves it.

03-07-2008, 12:25 AM	#1
Brian Damage I'm Rich Bitch Forum Icon Join Date: Feb 03, 2002 Location: What Ain't No Country I Ever Heard Of...They Speak English in What? Posts: 63,107	Kathie Lee Gifford Returns to Daytime Talk News is Kathie Lee Gifford has been hired by NBC (NYSE: GE) to anchor "The Today Show" during its fourth hour segment. With ratings for the show never really taking hold, this is probably a good move by NBC. News industry subscription website FTV broke the news, and it said this on their blog: "Several high ranking NBC insiders tell FTVLive that the Peacock is about to name Kathie Lee Gifford as a new host of the Today Show. "'Gifford will work on the 4th hour of Today,' said our NBC source. "If you are going to hire Gifford it makes sense to put her on the 4th hour of Today. Gifford is definitely going to 'skew older females' when it comes to ratings. The fourth hour is geared toward the stay at home women." http://bizofshowbiz.com/
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03-07-2008, 05:29 AM	#3
TJL Suburbanite Extrordinaire Forum Star Join Date: Dec 29, 2001 Location: New Jersey - the cradle of civilization Posts: 16,588	Kathie Lee was stupid for leaving Regis. Considering that this is the biggest thing she's done since then proves it.
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03-07-2008, 05:06 AM	#2
Mikado Main st bridge Forum Superstar Join Date: Jul 06, 2005 Posts: 25,892	I wonder if shell spend the whole hour talking about her brats; Cody and...w/e the other one is called