Raven Clicks With AdSense - Sitcoms Online Message Boards

Superstar · 08-16-2007, 07:46 PM

By Georg Szalai

Aug 17, 2007

NEW YORK -- Google Inc. and Media Rights Capital on Thursday unveiled a deal that will see Google distribute exclusive original digital content from Seth MacFarlane and Raven-Symone across Web sites in its AdSense content network.

While the companies didn’t disclose financial details, they said in a statement that the agreement covers “multimillion-dollar” content financed by MRC.

Under the deal, “Family Guy” and “American Dad” creator MacFarlane will offer all-new animated characters, while the star of “That’s So Raven” will produce a “How To” series.

The programming will be bundled with banner ads and in-stream video advertising.

“This combination allows for the creation of original content that was historically too expensive to produce for Internet distribution and connects advertisers with high-quality content,” said Kim Malone, director of online sales and operations at Google AdSense.

Said MacFarlane: “I have always felt the Internet is a great home for what I do. MRC provided the resources and expertise and led me to a perfect partnership with Google, whose ability to reach my audience is in its own league.”

MRC previously financed “Babel” and is funding Sacha Baron Cohen’s upcoming Bruno film as well as Cameron Diaz’s “The Box.”

“We feel this partnership answers the question of how best to reach viewers online, because the Web is fragmented into millions and millions of viewing destinations,” MRC co-CEO Asif Satchu said. “AdSense connects all of those fragments and offers us access to them in one simple and powerful distribution solution.”

He added that MRC is already applying this new distribution model to the rest of its digital pipeline.

MRC approached MacFarlane and Symone almost a year ago and offered them full creative control and a partnership stake in the venture. It said it was drawn to their young-skewing audiences. MacFarlane’s TV programs particularly deliver the much-coveted 18-35 male demographic, while Symone speaks to the teen and tween audience.

moeee · 08-17-2007, 01:01 AM

that is wonderful news to me. congrats to rae.

Superstar · 08-17-2007, 05:56 PM

You can check out ravensymonepresents.com to view some of her "how-to" videos.

moeee · 08-20-2007, 03:08 AM

The Fruit Punch and Jello Fruit looks awfully good. lol

Those are some cool how-to vids, even though they were for women. Her dog "shawnty" is really cute.

Ireneparalegal · 08-20-2007, 05:04 PM

How come her brother didn't tell us abt this great news abt his own sister???????

blaize · 08-25-2007, 11:25 AM

ahahha at the guy above me

Im on the dvd playing boggle with her so yea when u see it youll see it. The dvds are pretty good theres some dance steps with a dancer named dougie on there and a buncha other cool stuff like jello sushi and other things its a lotta chick stuff

I just rememberd im on the dvd twice playing boggle with raven i won they made it look like i lost. I am also on there bowling with her on a rainy day themed episode youll see it if you buy it tho.

Ireneparalegal · 09-04-2007, 08:42 PM

Quote:

Originally Posted by blaize

ahahha at the guy above me

Im on the dvd playing boggle with her so yea when u see it youll see it. The dvds are pretty good theres some dance steps with a dancer named dougie on there and a buncha other cool stuff like jello sushi and other things its a lotta chick stuff

I just rememberd im on the dvd twice playing boggle with raven i won they made it look like i lost. I am also on there bowling with her on a rainy day themed episode youll see it if you buy it tho.

So, to see you we have to buy the DVD's but you won't post what you said you were going to post on that other thread called "YO"...

08-16-2007, 07:46 PM	#1
Superstar Member Forum Icon Join Date: Dec 08, 2003 Posts: 63,316	Raven Clicks With AdSense By Georg Szalai Aug 17, 2007 NEW YORK -- Google Inc. and Media Rights Capital on Thursday unveiled a deal that will see Google distribute exclusive original digital content from Seth MacFarlane and Raven-Symone across Web sites in its AdSense content network. While the companies didn’t disclose financial details, they said in a statement that the agreement covers “multimillion-dollar” content financed by MRC. Under the deal, “Family Guy” and “American Dad” creator MacFarlane will offer all-new animated characters, while the star of “That’s So Raven” will produce a “How To” series. The programming will be bundled with banner ads and in-stream video advertising. “This combination allows for the creation of original content that was historically too expensive to produce for Internet distribution and connects advertisers with high-quality content,” said Kim Malone, director of online sales and operations at Google AdSense. Said MacFarlane: “I have always felt the Internet is a great home for what I do. MRC provided the resources and expertise and led me to a perfect partnership with Google, whose ability to reach my audience is in its own league.” MRC previously financed “Babel” and is funding Sacha Baron Cohen’s upcoming Bruno film as well as Cameron Diaz’s “The Box.” “We feel this partnership answers the question of how best to reach viewers online, because the Web is fragmented into millions and millions of viewing destinations,” MRC co-CEO Asif Satchu said. “AdSense connects all of those fragments and offers us access to them in one simple and powerful distribution solution.” He added that MRC is already applying this new distribution model to the rest of its digital pipeline. MRC approached MacFarlane and Symone almost a year ago and offered them full creative control and a partnership stake in the venture. It said it was drawn to their young-skewing audiences. MacFarlane’s TV programs particularly deliver the much-coveted 18-35 male demographic, while Symone speaks to the teen and tween audience.

08-20-2007, 05:04 PM	#5
Ireneparalegal LEGAL SPICE ;) Forum Legend Join Date: Jul 25, 2005 Location: OXNARD, CA - WHERE THE DALLAS COWBOYS TRAIN & PRACTICE Posts: 38,691	How come her brother didn't tell us abt this great news abt his own sister???????
	__________________ DALLAS COWBOYS ARE HERE AT TRAINING CAMP!!!

08-17-2007, 01:01 AM	#2
moeee Peanut Butter Ice Cream Pie Forum Legend Join Date: Jul 31, 2003 Posts: 40,094	that is wonderful news to me. congrats to rae.

08-17-2007, 05:56 PM	#3
Superstar Member Forum Icon Join Date: Dec 08, 2003 Posts: 63,316	You can check out ravensymonepresents.com to view some of her "how-to" videos.

08-20-2007, 03:08 AM	#4
moeee Peanut Butter Ice Cream Pie Forum Legend Join Date: Jul 31, 2003 Posts: 40,094	The Fruit Punch and Jello Fruit looks awfully good. lol Those are some cool how-to vids, even though they were for women. Her dog "shawnty" is really cute.

08-25-2007, 11:25 AM	#6
blaize Member Occasional Poster Join Date: May 01, 2007 Location: usa Posts: 53	ahahha at the guy above me Im on the dvd playing boggle with her so yea when u see it youll see it. The dvds are pretty good theres some dance steps with a dancer named dougie on there and a buncha other cool stuff like jello sushi and other things its a lotta chick stuff I just rememberd im on the dvd twice playing boggle with raven i won they made it look like i lost. I am also on there bowling with her on a rainy day themed episode youll see it if you buy it tho.