Jack In The Box sued over misleading Ads - Sitcoms Online Message Boards

Janice · 05-27-2007, 10:07 PM

http://abcnews.go.com/US/wireStory?id=3215032

Jack in the Box Ads Called Misleading

Competitor Sues Jack in the Box Over TV Spots Mocking Burger Meat

The parent company of the Carl's Jr. and Hardee's fast food chains sued rival Jack In The Box Inc. on Friday to stop TV ads that it says suggest Carl's Jr. and Hardee's use cow anus to make Angus beef hamburgers.

CKE Restaurants Inc. sued Jack In The Box in U.S. District Court on Friday over an ad in which executives laugh hysterically at the word "Angus" and another where the chain's pingpong ball-headed mascot, Jack, is asked to point to a diagram of a cow and show where Angus meat comes from.

"I'd rather not," the pointy-nosed Jack replies.

The employee asking the question traces a circle in the air with his pen while pronouncing the word Angus.

CKE claims the ads create the misleading impression that Jack In The Box's new 100 percent sirloin burgers use a better quality of meat than the Angus beef used by Carl's Jr. and Hardee's. CKE claims the spots confuse consumers by comparing sirloin, a cut of meat found on all cattle, with Angus, which is a breed of cattle.

Executives at San Diego-based Jack In The Box had not seen the lawsuit and could not respond, company spokeswoman Kathleen Anthony said.

Restaurants owned by Burger King Holdings Inc. and McDonald's Corp. also serve Angus beef burgers.

CKE is known for running controversial ads for its chains, including one featuring a scantily clad Paris Hilton washing a car while eating a burger. But CKE claims the Jack In the Box ads go too far.

"They're not being funny," CKE chief executive Andrew F. Puzder said Friday. "They need to stop misleading people about what Angus beef is."

Puzder said that the company asked Jack In the Box to drop the ads, but that the chain refused and pointed to a Carl's Jr. TV spot suggesting Carl's Jr. milk shakes were superior to those served by competitors.

Puzder said the comparison was not valid because the Carl's Jr. ads did not suggest that Jack In the Box shakes were made from milk that came from an unsavory part of the cow.

TJL · 05-27-2007, 10:12 PM

Anus.

heh heh heh...

Janice · 05-27-2007, 10:15 PM

Quote:

Originally Posted by TJL

Anus.

heh heh heh...

Janice · 05-27-2007, 10:16 PM

I need to see this commercial. Where are the youtube experts when you need them, lol.

MonarC · 05-27-2007, 11:41 PM

Here ya go...

http://www.youtube.com/watch?v=gIKizLGVtvA

Janice · 05-27-2007, 11:43 PM

Quote:

Originally Posted by MonarC

Here ya go...

http://www.youtube.com/watch?v=gIKizLGVtvA

That's hilarious! Thanks.

MonarC · 05-27-2007, 11:48 PM

Your welcome.

catlover79 · 05-27-2007, 11:52 PM

All I can say is...

TJL · 05-27-2007, 11:56 PM

Quote:

Originally Posted by MonarC

Here ya go...

http://www.youtube.com/watch?v=gIKizLGVtvA

I don't see what the big deal is.
It's a guy with a big foam ball for a head. Who gives a damn what he's saying?

MonarC · 05-28-2007, 12:02 AM

TJL's got a point there.

Max Whittaker · 05-28-2007, 01:18 PM

Quote:

Originally Posted by TJL

I don't see what the big deal is.
It's a guy with a big foam ball for a head. Who gives a damn what he's saying?

That man is more powerful than Trump! Scary...

TURBOCSX · 05-30-2007, 08:49 PM

if you wanna really have a law suit, how about filing a suit against any of the major fast food chains for false advertising. When's the last time you got a burger that actually looked like the one on tv. the biggest offender of this is burger king's whopper. whenever i get them, i'm lucky if it's an inch thick. certainly doesnt even resemble what they show on tv.

theshark8777 · 06-04-2007, 09:35 PM

Janice, watch this one!!

http://www.youtube.com/watch?v=Svt1b...elated&search=

TripperFan · 06-04-2007, 10:23 PM

LOVE IT!

Janice · 06-04-2007, 10:31 PM

Quote:

Originally Posted by theshark8777

Janice, watch this one!!

http://www.youtube.com/watch?v=Svt1b...elated&search=

That's hilarious. Thanks.

05-27-2007, 10:07 PM	#1
Janice Retired Admin - Hollywood Swingin' Forum Legend Join Date: Aug 03, 2001 Location: Beantown Posts: 36,388	Jack In The Box sued over misleading Ads http://abcnews.go.com/US/wireStory?id=3215032 Jack in the Box Ads Called Misleading Competitor Sues Jack in the Box Over TV Spots Mocking Burger Meat The parent company of the Carl's Jr. and Hardee's fast food chains sued rival Jack In The Box Inc. on Friday to stop TV ads that it says suggest Carl's Jr. and Hardee's use cow anus to make Angus beef hamburgers. CKE Restaurants Inc. sued Jack In The Box in U.S. District Court on Friday over an ad in which executives laugh hysterically at the word "Angus" and another where the chain's pingpong ball-headed mascot, Jack, is asked to point to a diagram of a cow and show where Angus meat comes from. "I'd rather not," the pointy-nosed Jack replies. The employee asking the question traces a circle in the air with his pen while pronouncing the word Angus. CKE claims the ads create the misleading impression that Jack In The Box's new 100 percent sirloin burgers use a better quality of meat than the Angus beef used by Carl's Jr. and Hardee's. CKE claims the spots confuse consumers by comparing sirloin, a cut of meat found on all cattle, with Angus, which is a breed of cattle. Executives at San Diego-based Jack In The Box had not seen the lawsuit and could not respond, company spokeswoman Kathleen Anthony said. Restaurants owned by Burger King Holdings Inc. and McDonald's Corp. also serve Angus beef burgers. CKE is known for running controversial ads for its chains, including one featuring a scantily clad Paris Hilton washing a car while eating a burger. But CKE claims the Jack In the Box ads go too far. "They're not being funny," CKE chief executive Andrew F. Puzder said Friday. "They need to stop misleading people about what Angus beef is." Puzder said that the company asked Jack In the Box to drop the ads, but that the chain refused and pointed to a Carl's Jr. TV spot suggesting Carl's Jr. milk shakes were superior to those served by competitors. Puzder said the comparison was not valid because the Carl's Jr. ads did not suggest that Jack In the Box shakes were made from milk that came from an unsavory part of the cow.

05-27-2007, 10:12 PM	#2
TJL Suburbanite Extrordinaire Forum Star Join Date: Dec 29, 2001 Location: New Jersey - the cradle of civilization Posts: 16,591	Anus. heh heh heh...
	__________________ "I think I'll stroll up to the front to see how the shooting's going..." - Capt. Benjamin Franklin "Hawkeye" Pierce Read my blogs! http://centralparkamisguide.com/ http://dvdcriticscorner.com Visit me on Facebook!http://www.facebook.com/profile.php?id=641138880 Hey, I do the tweet thing too! http://twitter.com/TomLevier My shop of handmade items! http://www.etsy.com/shop/ColdGarageCreations

05-27-2007, 11:52 PM	#8
catlover79 God Bless Val Forum Addict Join Date: May 29, 2006 Location: Bewitched in Ohio Posts: 70,376	All I can say is...
	__________________ "Jesus loves you and He approves this message." "I'm alive. I'm feeling good. I'm trying to live every moment as much as I can." - Valerie Harper, March 2013

06-04-2007, 09:35 PM	#13
theshark8777 Hats for Bats Forum Veteran Join Date: Jan 23, 2001 Location: northeast Ohio. Posts: 5,315	Janice, watch this one!! http://www.youtube.com/watch?v=Svt1b...elated&search=
	__________________ Who ate all the pecan Sandies??

06-04-2007, 10:23 PM	#14
TripperFan In God's Arms Now Forum Star Join Date: Sep 14, 2003 Location: Heartbreak Ridge Posts: 12,086	LOVE IT!
	__________________ If I don't see you in this world, I'll meet you in the next one.....don't be late James Marshall Hendrix Voodoo Chile The Forum Legend formerly known as TripperFan "religion is for people who are afraid of hell--spirituality is for people who have been through hell"---anonymous

05-27-2007, 10:16 PM	#4
Janice Retired Admin - Hollywood Swingin' Forum Legend Join Date: Aug 03, 2001 Location: Beantown Posts: 36,388	I need to see this commercial. Where are the youtube experts when you need them, lol.

05-27-2007, 11:41 PM	#5
MonarC The truth will set you free Forum Fanatic Join Date: Dec 05, 2002 Location: 3rd Stone From The Sun Posts: 9,525	Here ya go... http://www.youtube.com/watch?v=gIKizLGVtvA

05-27-2007, 11:48 PM	#7
MonarC The truth will set you free Forum Fanatic Join Date: Dec 05, 2002 Location: 3rd Stone From The Sun Posts: 9,525	Your welcome.

05-28-2007, 12:02 AM	#10
MonarC The truth will set you free Forum Fanatic Join Date: Dec 05, 2002 Location: 3rd Stone From The Sun Posts: 9,525	TJL's got a point there.

05-30-2007, 08:49 PM	#12
TURBOCSX Arnold Ziffel Frequent Poster Join Date: Feb 06, 2007 Location: NY Posts: 109	if you wanna really have a law suit, how about filing a suit against any of the major fast food chains for false advertising. When's the last time you got a burger that actually looked like the one on tv. the biggest offender of this is burger king's whopper. whenever i get them, i'm lucky if it's an inch thick. certainly doesnt even resemble what they show on tv.