MTV to Launch 3 Channels Aimed at Asians in US - Sitcoms Online Message Boards

Jenya · 12-14-2004, 08:57 AM

MTV to Launch 3 Channels Aimed at Asians in US

Reuters

Tuesday December 14, 2004

NEW YORK— Cable television network MTV said on Monday it would launch three new music and entertainment channels aimed at audiences of Indian, Chinese and Korean origins who live in the United States.

MTV Desi, targeting U.S. audiences with roots in India, will be the first channel to launch, followed by MTV China and MTV Korea in 2005. Additional channels are expected to follow, MTV said in a statement.

MTV, owned by Viacom, said the new channels would use music programs and other shows from its international channels as well as original shows and promos created in the United States.

The network named Nusrat Durrani as general manager of MTV World to oversee the channels.

SOURCE: Yahoo News

USTVFanFromUK · 12-14-2004, 05:18 PM

Even though I hate MTV, I kinda like this idea. It's about time they tried to bridge the international branches together.

Dean Winchester · 12-14-2004, 06:26 PM

ahh, cool. I might be white as hell, but I like some J-Pop

Steve M. · 12-20-2004, 10:34 PM

Gee, can American popular culture get even more fragmented?

Hollow · 12-21-2004, 12:14 AM

three of them? good riddance.

12-14-2004, 08:57 AM	#1
Jenya Supervisor Forum 3000 Club Member Join Date: Apr 20, 2003 Location: Canmore, Alberta Posts: 3,359	MTV to Launch 3 Channels Aimed at Asians in US MTV to Launch 3 Channels Aimed at Asians in US Reuters Tuesday December 14, 2004 NEW YORK— Cable television network MTV said on Monday it would launch three new music and entertainment channels aimed at audiences of Indian, Chinese and Korean origins who live in the United States. MTV Desi, targeting U.S. audiences with roots in India, will be the first channel to launch, followed by MTV China and MTV Korea in 2005. Additional channels are expected to follow, MTV said in a statement. MTV, owned by Viacom, said the new channels would use music programs and other shows from its international channels as well as original shows and promos created in the United States. The network named Nusrat Durrani as general manager of MTV World to oversee the channels. SOURCE: Yahoo News

12-14-2004, 05:18 PM	#2
USTVFanFromUK Member Forum Regular Join Date: Jan 24, 2004 Posts: 553	Even though I hate MTV, I kinda like this idea. It's about time they tried to bridge the international branches together.

12-14-2004, 06:26 PM	#3
Dean Winchester Member Forum Fanatic Join Date: Sep 28, 2003 Location: Louisville KY Posts: 14,803	ahh, cool. I might be white as hell, but I like some J-Pop

12-20-2004, 10:34 PM	#4
Steve M. Back on the road to reality Forum Superstar Join Date: Nov 07, 2003 Location: New Jersey Posts: 33,307	Gee, can American popular culture get even more fragmented?

12-21-2004, 12:14 AM	#5
Hollow Member Forum Superstar Join Date: Dec 16, 2001 Posts: 30,406	three of them? good riddance.