Hoover Vacuum Corporation pulling ads from ABC in support of OLTL and AMC - Sitcoms Online Message Boards

Mr. Television · 04-18-2011, 07:48 PM

http://soapzone.com/boards/read.php/oltl/main/732578

To all the loyal ABC soap fans,

I want you to know from me personally that we hear you loud and clear. My wife and mother are both passionate viewers of All My Children and One Life to Live, as are many of my colleagues here at Hoover. We were and are as disappointed with this news as you are.

In fact, we will discontinue our advertising with ABC this Friday, 4/22. We're making every attempt to pull our spots from these programs sooner.

Because we feel that’s not enough, we also want to help get your voice heard with ABC. So, we’ve set up a special email address, SaveTheSoaps@Hoover.com, to help pull together the mass emotional outpouring of support for our beloved ABC soaps and get it to our contacts at ABC. Please, send your emails to us at SaveTheSoaps@Hoover.com, and we’ll get every, single last one of them to ABC.

We’re 150% committed to doing what matters most to you – so if there’s anything else we can do to help or you have any ideas, please email this address, and we will respond to you personally.

Thank you for standing up for what matters to you! We need more of that in this world.

Brian Kirkendall

Vice President of Marketing

Hoover

McGillicuddy · 04-18-2011, 10:37 PM

Wow! That's seems pretty significant!! Maybe these shows aren't going to be as easy to get rid of as the older CBS dramas, The Guiding Light and As The World Turns.

Marvo301 · 04-18-2011, 10:44 PM

It's too bad the executives at ABC aren't as reponsive to the public as the executives at Hoover.

McGillicuddy · 04-18-2011, 10:55 PM

So when does The Facebook Campaign to save the ABC Soaps start?

catlover79 · 04-18-2011, 11:10 PM

Good for Hoover!!

JamesG · 04-19-2011, 12:57 AM

ABC Responds to Hoover Ad Boycott Over Cancellation of Soaps
Apr 18, 2011
by Michael Logan

An ABC executive, requesting anonymity, contacted TV Guide Magazine to offer the network's POV.

"Usually advertisers stop advertising when they want to cancel a show, not the other way around. We've said that the cancellation of 'AMC' and 'OLTL' was about money and ratings, so the Hoover boycott is just counterintuitive.

You don't save something by taking money away."

http://www.tvguide.com/News/ABC-Hoov...s-1032020.aspx

catlover79 · 04-19-2011, 01:06 AM

I still give Hoover props. I take it they won't be backing the stupid new "lifestyle" shows ABC has in store!!

MickeyMac · 04-20-2011, 01:19 PM

Now lets see if ABC will listen.

catlover79 · 04-20-2011, 04:57 PM

GH is still on ABC, so I would imagine it would have an effect on them as well. ABC Daytime is also in charge of The View. Regis & Kelly doesn't count because it is nationally syndicated (it just happens to be carried by most, if all, of the ABC affiliates, like it is here in Cleveland) and neither does Good Morning America because it is under the ABC News division.

04-18-2011, 07:48 PM	#1
Mr. Television 22 Years at Sitcoms Online Forum Icon Join Date: Jun 06, 2003 Location: Somewhere you're Not Posts: 62,125	Hoover Vacuum Corporation pulling ads from ABC in support of OLTL and AMC http://soapzone.com/boards/read.php/oltl/main/732578 To all the loyal ABC soap fans, I want you to know from me personally that we hear you loud and clear. My wife and mother are both passionate viewers of All My Children and One Life to Live, as are many of my colleagues here at Hoover. We were and are as disappointed with this news as you are. In fact, we will discontinue our advertising with ABC this Friday, 4/22. We're making every attempt to pull our spots from these programs sooner. Because we feel that’s not enough, we also want to help get your voice heard with ABC. So, we’ve set up a special email address, SaveTheSoaps@Hoover.com, to help pull together the mass emotional outpouring of support for our beloved ABC soaps and get it to our contacts at ABC. Please, send your emails to us at SaveTheSoaps@Hoover.com, and we’ll get every, single last one of them to ABC. We’re 150% committed to doing what matters most to you – so if there’s anything else we can do to help or you have any ideas, please email this address, and we will respond to you personally. Thank you for standing up for what matters to you! We need more of that in this world. Brian Kirkendall Vice President of Marketing Hoover
	__________________ Sonny

04-18-2011, 10:44 PM	#3
Marvo301 I'm NOT a Blockhead! Forum Celebrity Join Date: May 17, 2002 Location: The Great White North Posts: 21,450	It's too bad the executives at ABC aren't as reponsive to the public as the executives at Hoover.
	__________________ Only a life lived for others is worth living. Albert Einstein A life isn't worth living unless it has impact on other lives. Jackie Robinson Be always at war with your vices, at peace with your neighbors, and let each new year find you a better man. Benjamin Franklin

04-18-2011, 11:10 PM	#5
catlover79 God Bless Val Forum Addict Join Date: May 29, 2006 Location: Bewitched in Ohio Posts: 70,376	Good for Hoover!!
	__________________ "Jesus loves you and He approves this message." "I'm alive. I'm feeling good. I'm trying to live every moment as much as I can." - Valerie Harper, March 2013

04-18-2011, 10:37 PM	#2
McGillicuddy Member Forum Veteran Join Date: Sep 28, 2002 Posts: 5,179	Wow! That's seems pretty significant!! Maybe these shows aren't going to be as easy to get rid of as the older CBS dramas, The Guiding Light and As The World Turns.

04-18-2011, 10:55 PM	#4
McGillicuddy Member Forum Veteran Join Date: Sep 28, 2002 Posts: 5,179	So when does The Facebook Campaign to save the ABC Soaps start?

04-19-2011, 12:57 AM	#6
JamesG Freakshow Moderator Forum Icon Join Date: Feb 01, 2008 Location: Brooklyn, NY Posts: 56,961	ABC Responds to Hoover Ad Boycott Over Cancellation of Soaps Apr 18, 2011 by Michael Logan An ABC executive, requesting anonymity, contacted TV Guide Magazine to offer the network's POV. "Usually advertisers stop advertising when they want to cancel a show, not the other way around. We've said that the cancellation of 'AMC' and 'OLTL' was about money and ratings, so the Hoover boycott is just counterintuitive. You don't save something by taking money away." http://www.tvguide.com/News/ABC-Hoov...s-1032020.aspx

04-19-2011, 01:06 AM	#7
catlover79 God Bless Val Forum Addict Join Date: May 29, 2006 Location: Bewitched in Ohio Posts: 70,376	I still give Hoover props. I take it they won't be backing the stupid new "lifestyle" shows ABC has in store!!

04-20-2011, 01:19 PM	#8
MickeyMac Member Forum Star Join Date: Jun 18, 2008 Location: Kalamazoo, Michigan Posts: 19,004	Now lets see if ABC will listen.

04-20-2011, 04:57 PM	#9
catlover79 God Bless Val Forum Addict Join Date: May 29, 2006 Location: Bewitched in Ohio Posts: 70,376	GH is still on ABC, so I would imagine it would have an effect on them as well. ABC Daytime is also in charge of The View. Regis & Kelly doesn't count because it is nationally syndicated (it just happens to be carried by most, if all, of the ABC affiliates, like it is here in Cleveland) and neither does Good Morning America because it is under the ABC News division.