The CW Upfront: Fall 2007

[Dean Winchester]

Originally Posted by Brent88

Well there were rumors that Dawn wanted VM back, but that she was told by higher-ups there no way she could do it because the ratings were so low. I don't know if that's true, but I suspect it is. The only reason it was brought back last year was pretty much because Dawn wanted it back. She needs to GO!

old post but just saw it when Robby bumped it up.

I must disagree with this opinion that ratings equate quality. It's true Veronica Mars teetered on cancellation all three years it was on, but that doesn't mean it was a bad show. I would even rather take the crappy third season (and the third season was BAD compared to the first two years) of Veronica Mars over any American Idol, Dancing With The Stars or CSI. Hell, even as bad as season three was, it was still better than season three of Desperate Housewives IMO (season 4 is much better than 2 and 3 for that show to me so far). Yea, it didn't click with the mass public, but that's their loss, the first two seasons of Veronica Mars were brilliant and it suffered because it was on the wrong network. If it had been a WB series, it would've done slightly better (since UPN was generally regarded as a network with a bunch of urban sitcoms and nothing more, most WB fans only turned to UPN when they acquired Buffy, after Buffy ended, it was bye-bye UPN) yet the third season was anemic and weak and by the time more people could give the show a chance, the new episodes of it were a sharp decline from the UPN episodes (because they insisted on dropping season long mystery arcs and going stand-alone).

I might actually watch more than 2 shows on CW (3 come Jan when OTH returns for it's final season) if they would've given Veronica another season, especially considering that the series ended on a really bad note and the series finale left more mysteries open instead of closing all the doors.

[Buffyboy323]

Originally Posted by Dean Winchester

old post but just saw it when Robby bumped it up.

I must disagree with this opinion that ratings equate quality. It's true Veronica Mars teetered on cancellation all three years it was on, but that doesn't mean it was a bad show. I would even rather take the crappy third season (and the third season was BAD compared to the first two years) of Veronica Mars over any American Idol, Dancing With The Stars or CSI. Hell, even as bad as season three was, it was still better than season three of Desperate Housewives IMO (season 4 is much better than 2 and 3 for that show to me so far). Yea, it didn't click with the mass public, but that's their loss, the first two seasons of Veronica Mars were brilliant and it suffered because it was on the wrong network. If it had been a WB series, it would've done slightly better (since UPN was generally regarded as a network with a bunch of urban sitcoms and nothing more, most WB fans only turned to UPN when they acquired Buffy, after Buffy ended, it was bye-bye UPN) yet the third season was anemic and weak and by the time more people could give the show a chance, the new episodes of it were a sharp decline from the UPN episodes (because they insisted on dropping season long mystery arcs and going stand-alone).

I might actually watch more than 2 shows on CW (3 come Jan when OTH returns for it's final season) if they would've given Veronica another season, especially considering that the series ended on a really bad note and the series finale left more mysteries open instead of closing all the doors.

I agree. Another example of awesome shows that had horrible ratings are "My So Called Life" and "Freaks & Geeks." They're considered to be 2 of the greatest shows of all time, and both lasted for only one season. They're cult classics now.

Dawn may not make the best decisions when it comes to planning a network, but I will never forget her love for "Veronica Mars."

[Buffyboy323]

THE CW SCORES MAJOR GAINS FROM DVRS AND TIME-SHIFTING

http://www.thefutoncritic.com/news.aspx?id=20071106cw01

The CW Gains Additional 21% with DVRs in Adults 18-34 and Women 18-34

GOSSIP GIRL, TOP MODEL, REAPER, BEAUTY AND THE GEEK, SMALLVILLE and SUPERNATURAL Post Double-Digit Increases In Live Plus 7 Day Playback Ratings

SMALLVILLE Posts 44% Gains in Adults and Women 18-34 in Live Plus 7 Ratings Over Live Only

November 5, 2007 (Burbank, CA) - The CW Network continues to score double-digit viewership increases with the inclusion of DVR playback, according to Nielsen Live Plus Seven Day ratings for the week of 10/15/07.

Overall, The CW's primetime weekly average was bolstered 21% in women 18-34 (1.78rtg v. 1.47rtg) and 21% in adults 18-34 (1.50 v. 1.24) according to Nielsen live-plus 7 day ratings vs. live only viewing. The CW also tied for the largest percent gains for its weekly primetime average (18%, 1.40rtg v. 1.19rtg) in adults 18-49.

"Gossip Girl," "America's Next Top Model," "Beauty and The Geek," "Reaper," "Smallville" and "Supernatural" continue to benefit greatly from DVR usage, gaining 21-44% more viewers in its target demos who recorded and watched the shows within 7 days of its live broadcast.

For the week of 10/15/07:

"Gossip Girl" added 30% more women 18-34 (3.02rtg v. 2.33rtg) and 32% more adults 18-34 (2.00rtg v. 1.52rtg) in Live+7 DVR viewing compared to those who only watched live.

"Top Model" scored gains of 27% in women 18-34 (4.74rtg v. 3.74rtg) and 26% more adults 18-34 (3.14rtg v. 2.49rtg) in Live+7 DVR viewing compared to those who only watched live.

"Beauty and the Geek" added 24% more women 18-34 (2.81rtg v. 2.26rtg) and 22% more adults 18-34 (2.18rtg v. 1.78rtg) in Live+7 DVR viewing compared to those who only watched live.

"Reaper" gained an additional 21% more women 18-34 (1.81rtg v. 1.50rtg) and 28% more adults 18-34 (1.99rtg v. 1.55rtg) in Live+7 DVR viewing compared to those who only watched live.

"Smallville" saw increases of 44% in both women 18-34 (2.34rtg v. 1.63rtg) and adults 18-34 (2.55rtg v. 1.77rtg) in Live+7 DVR viewing compared to those who only watched live.

"Supernatural" posted gains of 28% in women 18-34 (1.41rtg v. 1.10rtg) and 24% more adults 18-34 (1.36rtg v. 1.10rtg) in Live+7 DVR viewing compared to those who only watched live.

[Pavan]

THE CW NETWORK LOCKS IN MIDSEASON SCHEDULE

WITH NEW EPISODES AND NEW TIME PERIODS



New Episodes of Freshman Hit GOSSIP GIRL Return on Monday, April 21,

Paired with Originals of ONE TREE HILL,

Creating New Night of Drama for The CW



March 4, 2008 (Burbank, CA) ─ The CW Network has set its new midseason schedule, featuring brand new episodes of its scripted series and several strategic moves to bolster new nights and new time periods.



New episodes of freshman sensation GOSSIP GIRL return to The CW schedule beginning Monday, April 21 (8:00-9:00p.m. ET). On April 7, ONE TREE HILL moves to its new night and time on Mondays (9:00-10:00p.m. ET), following GOSSIP GIRL and creating a powerful night of drama for The CW.



With ONE TREE HILL moving to Mondays in April, the climactic final original episodes of PUSSYCAT DOLLS PRESENTS: GIRLICIOUS will air on Wednesdays starting April 9 (9:00-10:00p.m. ET), following AMERICA’S NEXT TOP MODEL.



Through the month of March, original episodes of The CW’s REAPER will follow all-new episodes of SMALLVILLE. On March 25, REAPER returns to Tuesdays (9:00-10:00p.m. ET) following the newest edition of The CW’s hit reality series BEAUTY AND THE GEEK, which premieres March 11 (8:00-9:00p.m. ET).



SUPERNATURAL returns to The CW’s Thursday line-up (9:00-10:00p.m. ET) on April 3.



With new episodes of EVERYBODY HATES CHRIS (8:00-8:30p.m. ET) and ALIENS IN AMERICA (8:30-9:00p.m. ET) currently airing on Sundays, original episodes of THE GAME return to The CW’s comedy block in its new time period beginning Sunday, March 23 (9:00-9:30p.m. ET).



Following is The CW’s midseason schedule:



Monday

8:00-9:00 p.m. “GOSSIP GIRL” (New Episodes Begin April 21)

9:00-10:00 p.m. “ONE TREE HILL” (New Time Beginning April 7)



Tuesday

8:00-9:00 p.m. “BEAUTY AND THE GEEK” (Premieres March 11)

9:00-10:00 p.m. “REAPER” (New Time Beginning March 25)



Wednesday

8:00-9:00 p.m. “AMERICA’S NEXT TOP MODEL”

9:00-10:00 p.m. “PUSSYCAT DOLLS PRESENT: GIRLICIOUS”

(New Episodes Beginning April 9)

Thursday

8:00-9:00 p.m. “SMALLVILLE”

9:00-10:00 p.m. “SUPERNATURAL” (Returning April 3)



Sunday

7:00-8:00 p.m. “AMERICA’S NEXT TOP MODEL” Encores

8:00-8:30 p.m. “EVERYBODY HATES CHRIS”

8:30-9:00 p.m. “ALIENS IN AMERICA”

9:00-9:30 p.m. “THE GAME” (New Episodes and New Time Beginning March 23)

9:30-10:00 p.m. “GIRLFRIENDS” (New Time Beginning March 23)



All Times ET

[Scoobiedoo30]

This is an awsome line up