AJ2086
04-09-2003, 02:20 PM
Quick Take for Tuesday, April 8, 2003 (Based on Fast Affiliate Ratings)
"According to Jim" is up from its Week-ago Time Period Premiere by 14% in Adults 18-34, Generating the Net's Best Number in the Half-Hour in 2 Months
"Lost at Home" Shows Even Stronger Lead-in Retention on its Second Telecast, Producing ABC's Strongest Adult 18-34 Rating in the Time Slot in 4 Months and its Best Men 18-34 Delivery in the Half-Hour this Season
"NYPD Blue" Returns Rock-Solid to its Time Period, Up from its Most Recent Airing Among Adults 18-49 and Earning its Highest Adult 18-34 Rating in Nearly 5 Months
"According to Jim" (9:00-9:30 p.m.)
Against heavy competition from Fox's "Idol"-fueled "24" and "Cher's Farewell Concert" on NBC, "According to Jim" surged from its lead-in by 1 million viewers (8.8 million vs. 7.8 million) and by 24% among Adults 18-49 (3.6/9 vs. 2.9/8). "Jim" capitalized on the available audience in the time period, placing second among Men 18-34 (2.7/8), Teens 12-17 (3.1/10) and Kids 2-11 (1.9/8).
* Growing 14% from its week-ago premiere in the time period (2.8/8), "According to Jim" generated ABC's highest Adult 18-34 rating (3.2/9) in 2 months in the half-hour with regular programming - since 2/4/02. "Jim" matched the Net's second-highest Men 18-34 delivery (2.7/8) in the time slot this season.
"Lost at Home" (9:30-10:00 p.m.)
"Lost at Home" produced even stronger lead-in retention on its second telecast than on its debut. "Lost at Home" held on to 97% of its Adult 18-49 lead-in (3.5/8 vs. 3.6/9) and built on "Jim's" lead among Adults 18-34 (3.3/9 vs. 3.2/9), Women 18-49 (4.3/10 vs. 4.2/10) and Women 18-34 (3.9/10 vs. 3.7/10). Capitalizing on the available audience in the half-hour, "Lost at Home" was up over its week-earlier debut by 32% among Adults 18-34 (3.3/9 vs. 2.5/7) and by 17% among Teens 12-17 (2.8/9 vs. 2.4/9), taking first place in the half-hour in the latter demographic.
* "Lost at Home" pulled in ABC's strongest Adult 18-34 rating in 4 months with regular programming in the time period (since 12/10/02), and notched its highest Men 18-34 rating in the half-hour this season. The comedy improved the time period by 18% among Adults 18-34 (3.3/9 vs. 2.8/8) and by 35% among Men 18-34 (2.7/8 vs. 2.0/6) over the Net's average with regular programming in the half-hour this season.
"NYPD Blue" (10:00-11:00 p.m.)
"NYPD Blue" returned to its time period after 5 weeks off, building on its lead-in by almost 3 million viewers (10.9 million vs. 8.0 million) and by 26% among Adults 18-49 (4.4/11 vs. 3.5/8). "Blue" earned second in the hour to "Cher's Farwell Concert" among viewers and young adults and delivered the No. 1 position in the time period among Men 18-34 (3.0/10 - tie).
* Despite the unusually strong competition from the NBC concert special, "NYPD Blue" was up from its most recent airing among Adults 18-49 (4.4/11 vs. 4.3/11 on 2/25/03) and garnered its highest Adult 18-34 rating (3.4/10) in nearly 5 months - since 11/19/02.
Source: NTI (Fast Affiliate Ratings) 4/8/03, or as dated.
"According to Jim" is up from its Week-ago Time Period Premiere by 14% in Adults 18-34, Generating the Net's Best Number in the Half-Hour in 2 Months
"Lost at Home" Shows Even Stronger Lead-in Retention on its Second Telecast, Producing ABC's Strongest Adult 18-34 Rating in the Time Slot in 4 Months and its Best Men 18-34 Delivery in the Half-Hour this Season
"NYPD Blue" Returns Rock-Solid to its Time Period, Up from its Most Recent Airing Among Adults 18-49 and Earning its Highest Adult 18-34 Rating in Nearly 5 Months
"According to Jim" (9:00-9:30 p.m.)
Against heavy competition from Fox's "Idol"-fueled "24" and "Cher's Farewell Concert" on NBC, "According to Jim" surged from its lead-in by 1 million viewers (8.8 million vs. 7.8 million) and by 24% among Adults 18-49 (3.6/9 vs. 2.9/8). "Jim" capitalized on the available audience in the time period, placing second among Men 18-34 (2.7/8), Teens 12-17 (3.1/10) and Kids 2-11 (1.9/8).
* Growing 14% from its week-ago premiere in the time period (2.8/8), "According to Jim" generated ABC's highest Adult 18-34 rating (3.2/9) in 2 months in the half-hour with regular programming - since 2/4/02. "Jim" matched the Net's second-highest Men 18-34 delivery (2.7/8) in the time slot this season.
"Lost at Home" (9:30-10:00 p.m.)
"Lost at Home" produced even stronger lead-in retention on its second telecast than on its debut. "Lost at Home" held on to 97% of its Adult 18-49 lead-in (3.5/8 vs. 3.6/9) and built on "Jim's" lead among Adults 18-34 (3.3/9 vs. 3.2/9), Women 18-49 (4.3/10 vs. 4.2/10) and Women 18-34 (3.9/10 vs. 3.7/10). Capitalizing on the available audience in the half-hour, "Lost at Home" was up over its week-earlier debut by 32% among Adults 18-34 (3.3/9 vs. 2.5/7) and by 17% among Teens 12-17 (2.8/9 vs. 2.4/9), taking first place in the half-hour in the latter demographic.
* "Lost at Home" pulled in ABC's strongest Adult 18-34 rating in 4 months with regular programming in the time period (since 12/10/02), and notched its highest Men 18-34 rating in the half-hour this season. The comedy improved the time period by 18% among Adults 18-34 (3.3/9 vs. 2.8/8) and by 35% among Men 18-34 (2.7/8 vs. 2.0/6) over the Net's average with regular programming in the half-hour this season.
"NYPD Blue" (10:00-11:00 p.m.)
"NYPD Blue" returned to its time period after 5 weeks off, building on its lead-in by almost 3 million viewers (10.9 million vs. 8.0 million) and by 26% among Adults 18-49 (4.4/11 vs. 3.5/8). "Blue" earned second in the hour to "Cher's Farwell Concert" among viewers and young adults and delivered the No. 1 position in the time period among Men 18-34 (3.0/10 - tie).
* Despite the unusually strong competition from the NBC concert special, "NYPD Blue" was up from its most recent airing among Adults 18-49 (4.4/11 vs. 4.3/11 on 2/25/03) and garnered its highest Adult 18-34 rating (3.4/10) in nearly 5 months - since 11/19/02.
Source: NTI (Fast Affiliate Ratings) 4/8/03, or as dated.