http://tv.yahoo.com/news/nickelodeons-ratings-drop-meanest-thing-disney-channels-ever-041116385.html

Nickelodeon is down in the ratings, and in the dark about why. (http://www.deadline.com/2011/11/nickelodeons-ratings-decline-is-no-blip-is-viacom-or-nielsen-to-blame/)

After 16 years of dominating children's television, the network finds itself in the midst of a mysterious ratings slide serious enough to drive concerns about its parent company's stock and prompt an investigation with Nielsen (http://www.nickandmore.com/2011/12/02/nickelodeons-ratings-drop-whats-going-on/).

In just-released November ratings, Nickelodeon was down 19 percent year-over-year in ratings for viewers age 2 and older. In October, its ratings fell 13 percent.

Wall Street is paying attention: This week, one analyst downgraded his rating on Viacom stock from buy to neutral and the other lowered his target price slightly. Both cited Nickelodeon ratings declines.

Viacom CEO Philippe Dauman calls the slide "inexplicable" and an "aberration" -- but so far, a coordinated effort by the network and Nielsen to find some glitch that might explain it has come up empty.

At least one Nick rival doesn't buy the idea that there's anything wrong with the way Nielsen tracks childrens' ratings -- and poked fun at Dauman's choice of words.

"We don't think there's a glitch in kids ratings," the Disney Channel said in a statement to TheWrap. "The ratings strength of Disney Channel and Disney XD is 'inexplicable' to some but we are very clear on what's happening -- it's the popularity of our programming."

Could SpongeBob -- gulp -- just be getting old?

It's definitely not a case of kids spending more time on their homework: Preteen viewership is up overall. Through Nov. 20 of this TV season, an average of 5.8 million children between age 2 and 11 are watching television at any given minute, an increase of 1.7 percent over last season, Nielsen says.

Nick's slide comes at a particularly bad time: The last three months of the year are especially important to the network because of ads for holiday films and toys.

The stakes are also high because no cable network earns higher total-day ratings than Nick, whose closest rival is The Disney Channel. Both benefit from young audiences with plenty of spare time during the day -- and parents who use it as a plug-in babysitter.

Though it trails them in total-day viewing, the Cartoon Network is the third-most-watched kids' network after Nick and the Disney Channel, and has shared some of Nick's ratings woes. But in the latest monthly ratings it seems to be digging itself out, while Nickelodeon's latest numbers have only gotten worse.

Nick believes the problem could lie with Nielsen's sampling of its audience, and has worked with the company behind the scenes to examine several possibilities.

"We've been doing this for 30 years, and we've been No. 1 for 16, going on 17 years, with 2-to-11 year-olds. This is a short-term problem," Nickelodeon spokesman Dan Martinsen told TheWrap. "The bottom line is whatever has happened with the sample, this is what we're working with now."

He said the network still expects to finish the year as the top network among viewers age 2 to 11, and that the network plans 500 new episodes in the next few months to increase ratings. Its new shows include "Kung Fu Panda: Legends of Awesomeness."

"We're moving more aggressively," he said.

Dauman said in a Nov. 10 earnings call that Nick's ratings are usually very predictable, and that set-top box data shows "meaningfully different viewership trends" than those Nielsen has recorded.

But Nielsen stands by its numbers. In a statement, it said it has worked with the network and the Media Rating Council, the industry's independent auditing organization, on an "exhaustive assessment" of its ratings.

"To date, the review process confirms that our measurement methodology, operations and related reporting processes are working as expected," it said.

Nick first noticed the drop in September. According to the latest numbers, Nick fell to an average 0.75 rating over each entire day in November, down from 0.91 in November of 2010. It reached about 1.4 million households this November, down from roughly 1.7 million in November of last year.

The Disney Channel posted a 4 percent year-over-year ratings increase in November, from 0.67 to 0.7. (Nick doesn't consider it a direct competitor since it isn't ad-supported.) The Cartoon Network was flat year-over-year in November, recovering somewhat from its own recent losses.

In October, Nick dropped 13 percent in the ratings while Disney gained 5 percent and the Cartoon Network dropped 12 percent. In September, Nick dropped 8 percent while Disney dropped 2 percent and Cartoon Network fell 5 percent.

The slide isn't a case of other networks eating Nick's lunch -- not all of it, anyway. Disney's small gains don't begin to account for Nick's losses. Neither does the fast growth of The Hub, which grew 40 percent year-over-year in November. (That isn't as impressive as it sounds when you consider that the growth reflects a ratings increase from 0.05 to 0.07, as the number of daily households grew from 56,000 to 76,000.)

Disney's XD, meanwhile, has posted ratings gains of 8 percent in October and 15 percent in November after a flat September. It climed to 223,000 households in November, up from 205,000 year-over-year.

On Monday, analyst David Joyce of Miller Tabak and Co. cut his rating on Viacom stock from "buy" to "neutral," citing the ratings pressure. On Wednesday, Nomura Securities' Michael Nathanson lowered his price target by $1, to $54 -- though he still rates the stock a "buy."

Viacom shares nonetheless climbed more than 5 percent Wednesday, fueled by the market's overall surge, to end the month of November at $44.76. At the end of August, three very volatile months ago, its shares were at $48.24.

Dauman will likely face more questions about the ratings drop when he speaks Monday at the UBS Global Media and Communications Conference in New York City.

Nickelodeon and Nielsen have looked at a host of possible explanations for the slide. Among them are whether Nielsen's sampling may have been thrown off by Cablevision starting to require customers to begin using converters for all TVs.

They have also looked into whether Nielsen has measured Nickelodeon's Hispanic viewers accurately, and whether Nielsen may have replaced cable households with non-cable homes.

But nothing in the data collection explains the ratings slide.

I'm not at all impressed with Disney's current shows and although I am 25, I still do watch iCarly when there's nothing else on. IMO, it's the best kids show on right now.

Just wait until next year! Talk is Subscribers are going to be hit with the biggest rate increase ever, thanks to all the "Retransmission Deals" and ESPN's Mega-Deals with various Professional Sports Leagues. Not only are Subscribers going to get slammed with double-digit rate increases, but the number of commercials will certainly increase as well. I see a lot of people deciding "Enough is Enough, and responding by "Cutting the Cord". :mad: :angryfire






New Avatar coming on New Year's Eve! :D

Sadly as more people cut the cord and the cable viewership drops the more ads they'll have to sell to make up for being devalued by advertisers. The people who own and run the channels as well as the advertisers are so greedy and delusional they don't see the cable industry dieing much in the way of those in the music, radio and brick and mortar video rental industries before them.

Sadly as more people cut the cord and the cable viewership drops the more ads they'll have to sell to make up for being devalued by advertisers. The people who own and run the channels as well as the advertisers are so greedy and delusional they don't see the cable industry dieing much in the way of those in the music, radio and brick and mortar video rental industries before them.


Excellent point. It must have something to do with being on top for so long. Once you have so much success it goes to your head to the point where you are arrogant and deluded enough to believe nothing can ever topple your empire. It's quite sad really to see technology and the changing times starting to dwindle an industry again, all the while CEOs looking in another direction shouting "this can't be right, it's merely a minor setback!"

You'd think after seeing the myriad of other industries falter over the last couple decades that these people would take note. But instead they will be the band on the Titanic, playing until the very end instead of getting into a boat that isn't sinking. Big industry's lack of foresight never ceases to amaze me.

What do they expect they're not showing any new eps of iCarly, Big Time Rush or Victorious not to mention that they canceled True Jackson VP.

What do they expect they're not showing any new eps of iCarly, Big Time Rush or Victorious not to mention that they canceled True Jackson VP.
I think its the fact that their lineup as a whole (including morning and daytime) is down a whopping 19%. If I'm not mistaken, they have new programs during those times, and thats why the drop seems so large.

Their hasn't been good nick toon sicne doug. i can't stand SpongeBob . i do watch icarley sometime i been watching kung fu padna ledgen of aweomnes.


i can't standdiseney tthey used to show the good sshow when you had to order it now they give it free i dont like it . i do like suite life on deck i m not sure if it stil come on i don't like hann montant.

What do they expect they're not showing any new eps of iCarly, Big Time Rush or Victorious not to mention that they canceled True Jackson VP.
that's what I was thinking - you can't expect 6 or 7 new episodes per show per year to carry a network; people get tired of constant reruns

Based on all of the comments that I've been reading so far on IMDb, I've come to the conclusion that these are the most basic and fundamental problems regarding Nick as of late:
1) They have no distinguishable corporate identity. Nick is a pale imitation of Disney because they wanted the music-driven dollars Hannah Montana generated for Disney.

2) They lack variety in their programming. Nick currently has only three of four main shows (iCarly, SpongeBob, Victorious, and occasionally Big Time Rush) compared to Disney's seven or eight. That's one problem. A big problem. They constantly screwed over their other shows (True Jackson, VP, The Troop, Mighty B, House of Anubis, Brainsurge, etc.) for SpongeBob, iCarly, and Victorious. Nick's daily schedule is basically 80% SpongeBob, iCarly, and Victorious, another big problem!

3) They have no real regular TV seasons like most networks (even Disney!). Nick also takes forever to air new episodes of their shows (in other words, there is no reliability on when a new episode is going to be seen). While Disney airs a new episode of Good Luck Charlie, Jessie, A.N.T. Farm, Shake It Up, Phineas and Ferb and So Random almost every week, Nickelodeon took three months to air a new episode of iCarly and True Jackson.

4) They have no new, or innovative products that aren't rehashes of previous shows (e.g. Victorious is Tania). Dan Schneider perhaps needs to step aside and let more new voices be on Nick because he IS arguably part of the problem. Nick does everything in-house and does not develop new talent (producers, actors, shows) actively like Disney does. Disney is constantly on the look out for new writers, directors, showrunners and of course, young performers.

5) Most important, the ratings just aren't there compared to Disney.

6. They're owned by Viacom, and we all know how well their other other channels are! :angryfire

Why doesn't NICKELODEN just admit that their shows aren't any good?!And if I was DISNEY,I wouldn't brag too much because they are no better.Both think that they are the king of the "kiddie" world,but in reality,they are sell-outs;just pushing garbage products onto the kids with barely talented actors/actresses;some can't sing a lick(Nor act a lick);unfunny trash!!:angryfire They should both do us a favor;either start trying to aim for higher ground,or just leave the airway.Beleive me,no one would miss them!

Nickelodeon right now is to me like World Championship Wrestling in that they both stuck with their so-called "golden goose" (the nWo angle=SpongeBob and Dan Schneider and to a lesser extent, Scott Fellows) far too long and resorted to copying the competition (e.g. bringing in Vince Russo, making Nitro more like RAW, etc.=Making a bunch of almost Disney Channel/It's a Laugh Productions like "wishful fullfilment"/kids want to become famous tweencoms). Also, both resorted to bringing in previously established "names" (any celebrity that they brought in like Master P, KISS, Jay Leno, etc. or of course, stars who made their names in the World Wrestling Federation or WCW's forerunner, Jim Crockett Promotion/National Wrestling Alliance=Power Rangers, Teenage Mutant Ninja Turtles, Kung Fu Panda, etc.) instead of building or grooming more homegrown or fresh talent.

Another analogy that I would like to use is the Star Trek franchise under Rick Berman and Brannon Braga during the Voyager and Enterprise period. Like Nickelodeon, Star Trek was arguably at its peak during the 1990s, but started to falture once it became quite apparent that things were becoming rather creatively bankrupt, "safe", or formulaic. Like Nickelodeon, Star Trek really could've used some fresh voices like Manny Coto (which unfortunately for Enterprise, was too little, too late). It wasn't until the box office failure of Nemesis and the premature cancellation of Enterprise that it officially became apparent that a clean creative slate had to be made.

Dan Schneider perhaps needs to step aside and let more new voices be on Nick because he IS arguably part of the problem. Nick does everything in-house and does not develop new talent (producers, actors, shows) actively like Disney does. Disney is constantly on the look out for new writers, directors, showrunners and of course, young performers.

5) Most important, the ratings just aren't there compared to Disney.
I disagree, Dan Schneider is a veteran and knows how to make good sitcoms he's a valuable player for Nic, they should add new talent and not let go of Schneider. If it weren't for Dan Schneider Nic wouldn't have these great shows.

I disagree, Dan Schneider is a veteran and knows how to make good sitcoms he's a valuable player for Nic, they should add new talent and not let go of Schneider. If it weren't for Dan Schneider Nic wouldn't have these great shows.

However at the same token, Dan's humor is perhaps an acquired taste because it can arguably come across as either awkward, unfunny and/or just plain strange. Dan also tries to write for adults and older viewers (who otherwise see that Dan recycles jokes from one show to the next) by putting in sexual innuendos that a lot of times borders on offensive.

I rarely if ever watch Nickelodeon anymore. I mainly watch the Disney Channel.

6. They're owned by Viacom, and we all know how well their other other channels are! :angryfire

You have a good point there:
Anime Jason vs. Viacom Chapter 3 - Part I (http://www.youtube.com/watch?v=M5ZmoOjNDhQ)

Anime Jason vs. Viacom Chapter 3 - Part II (http://www.youtube.com/watch?v=6wgCy1I3WC0&feature=related)

Anime Jason vs. Viacom Chapter 3 - Part III (http://www.youtube.com/watch?v=OVHsIaH9kTI&feature=related)

Dan also tries to write for adults and older viewers (who otherwise see that Dan recycles jokes from one show to the next) by putting in sexual innuendos that a lot of times borders on offensive.

I watch some of Dan's shows with my Daughter and Son and dont remember seeing anything offensive.

Both of them is so much alike,you really can't tell the difference!DISNEY I always felt talk down to kids;their shows aren't anything but "average kid no one can understand;best girl or boy as friend when they should really be boyfriend/girlfriend;the other friend,or thrid wheel;add bratty brother/sister;dumb as usual parents and adult figures;stir and you got youself a show!I thought at least with NICKELODEN,they wouldn't aim toward the bottem of the barrel,but they worst than DISNEY!Only their cartoons are good!

An interesting thing to note is that 6 out of the top 11 for Nickelodeon are for none other than Spongebob. Also keep in mind that all of said episodes aired between January 28th-29th.

Nickelodeon
#1. iCarly "iOMG" (04/09/11) - 7.35 million viewers
#2. iCarly "iParty with Victorious" - (06/11/11) - 7.31 million viewers
#3. Kids Choice Awards 2011 - (04/02/11) - 7.28 million viewers
#4. Spongebob Squarepants - (01/29/11) 6.55 million viewers
#5. Spongebob Squarepants (01/29/11) - 6.52 million viewers
#6. Victorious "Beggin' On Your Knees" (04/02/11) - 6.15 million viewers
#7. Spongebob Squarepants (01/28/11) - 6.05 million viewers
#8. Spongebob Squarepants (01/28/11) - 6 million viewers
#9. Spongebob Squarepants (01/29/11) - 5.97 million viewers
#10. A Fairly Odd Movie: Grow Up, Timmy Turner (07/09/11) - 5.82 million viewers
#11. Spongebob Squarepants (01/29/11) - 5.76 million viewers

Disney Channel
#1. Phineas and Ferb the Movie: Across the Second Dimension (08/05/11) - 7.64 million viewers
#2. Suite Life On Deck "Twister, Part 3" (01/16/11) - 7.1 million viewers
#3. Good Luck Charlie, It's Christmas (12/02/11) - 6.87 million viewers
#4. Good Luck Charlie "Snow Show, Part 1" (01/16/11) - 6.65 million viewers
#5. Hannah Montana "Wherever I Go" (01/16/11) - 6.17 million viewers
#6. Lemonade Mouth (04/15/11) - 5.69 million viewers
#7. Austin & Ally "Rockers & Writers" (12/02/11) - 5.66 million viewers
#8. Toy Story 2 repeat (02/13/11) - 5.49 million viewers
#9. Suite Life On Deck "Twister, Part 2" (01/15/11) - 5.32 million viewers
#10. The Suite Life Movie (03/25/11) - 5.22 million viewers
#11. Wizards of Waverly Place "Wizards vs. Angels" (02/18/11) - 5.12 million viewers

I'm not going to even bother commenting on Nickelodeon.However I don't understand The Disney Channel.Instead of spending all that money making those new shows,why don't they just air all the classic Disney programs and movies which are 100 times better.Heck that's what they used to do when they were a Premium station.--Or even air both,their newer stuff and the classics.It's not like they have to answer to advertisers and/or some stupid narrow demographic, because they do not show regular commercials.

I'm not going to even bother commenting on Nickelodeon.However I don't understand The Disney Channel.Instead of spending all that money making those new shows,why don't they just air all the classic Disney programs and movies which are 100 times better.Heck that's what they used to do when they were a Premium station.--Or even air both,their newer stuff and the classics.It's not like they have to answer to advertisers and/or some stupid narrow demographic, because they do not show regular commercials.

Disney is a multi-billion dollar company that makes all of its money through merchandising. Disney Channel is no exception. Kids today want new shows that they can relate to and with those new shows comes all of the merchandise. Look at what Hannah Montana did for them. If Disney aired nothing but older shows, what new merchandise would they sell? Yes, they could revamp older products; they still do that. But, it's not enough. Eventually kids would get bored.

Yeah,well I can understand the merchandising part of it.However it still does not explain why they do not ALSO air the classic Disney tv shows,cartoons and movies. Maybe if kids today got a chance to view the classic stuff,some or even alot would realize how much better the older programs etc. are.And if they showed the older programs,movies and cartoons they'd get alot more adults watching it too.I know I would watch it and I never watch the Disney channel now.

Yeah,well I can understand the merchandising part of it.However it still does not explain why they do not ALSO air the classic Disney tv shows,cartoons and movies. Maybe if kids today got a chance to view the classic stuff,some or even alot would realize how much better the older programs etc. are.And if they showed the older programs,movies and cartoons they'd get alot more adults watching it too.I know I would watch it and I never watch the Disney channel now.

I remember watching a block in the late 90's called "Vault Disney" when I was in junior high. They aired shows like Zorro and the original Mickey Mouse Club. Was it entertaining to see these old shows? Yes. But, would I much rather have watched shows like Even Stevens, Jett Jackson, and The Jersey? Yes. Times change and so do tastes. Eventually the older programming was phased out. I imagine programmers realized that kids just were not drawn to these shows anymore.

Disney hasn't been relevant since Hannah Montana ended and Nick is losing to Cartoon Network and Hub's superior programming, there's nothing to debate here.

I remember watching a block in the late 90's called "Vault Disney" when I was in junior high. They aired shows like Zorro and the original Mickey Mouse Club. Was it entertaining to see these old shows? Yes. But, would I much rather have watched shows like Even Stevens, Jett Jackson, and The Jersey? Yes. Times change and so do tastes. Eventually the older programming was phased out. I imagine programmers realized that kids just were not drawn to these shows anymore.

Why does everything 24 hours a day on Disney Channel have to aimed at kids? As a middle-aged adult, I spend a lot more $ than kids and would love to be able to watch something from the Disney tv show or a Disney movie instead of a rerun of Hannah Montana at 2 AM. I would love if Disney could start a channel called Vault Disney. I would choose it over the current Disney Channel any day.

http://groups.google.com/group/alt.tv.nickelodeon/browse_thread/thread/d4499db3d36d236c#

NEW YORK (TheWrap.com) - Nickelodeon said last fall that its ratings
woes were temporary, but that doesn't look to be the case: This month,
kids-TV rival the Disney Channel beat it for the first time in its
average number of total daily viewers.

It's a notable milestone that Nick understandably downplays. It has
ruled in the ratings category every month since June 1995, when TNT
was tops. While other networks focus on primetime, kids networks fight
for total-day bragging rights because their young viewers have many
more hours of free time to spend in front of a TV set.

I watch some of Dan's shows with my Daughter and Son and dont remember seeing anything offensive.
you don't?remember the episode Tori & Jade's Playdate?they made them look like lesbians by having them go out on a date.and what about the episode the Breakfast Bunch?vegan meant virgin,the tacos were the pot,and Jade telling Tori that Robbie just said they've "crunched the taco together" meant Robbie said he & Tori once slept together when Jade accused him of being a "vegan".

Disney hasn't been relevant since Hannah Montana ended and Nick is losing to Cartoon Network and Hub's superior programming, there's nothing to debate here.

http://www.toonzone.net/forums/showthread.php?289168-Nickelodeon-is-investigating-ratings-in-September-with-Nielsen&p=3990050#post3990050

Thursday, April 7, 2011 to Thursday, April 5, 2012 Comparison:

KIDS 2-11

Cartoon Network - 393,000 to 625,000 +59%
Disney Channel - 933,000 to 1,068,000 +15%
Nickelodeon - 1,055,000 to 733,000 -31%

KIDS 6-11

Cartoon Network - 246,000 to 415,000 +69%
Disney Channel - 465,000 to 646,000 +39%
Nickelodeon - 400,000 to 346,000 -14%

TWEENS 9-14

Cartoon Network - 186,000 to 299,000 +61%
Disney Channel - 358,000 to 514,000 +44%
Nickelodeon - 284,000 to 252,000 -11%

Friday, April 8, 2011 to Friday, April 6, 2012 Comparison:

KIDS 2-11

Cartoon Network - 426,000 to 788,000 +85%
Disney Channel - 890,000 to 1,295,000 +46%
Nickelodeon - 1,149,000 to 909,000 -21%

KIDS 6-11

Cartoon Network - 257,000 to 565,000 +120%
Disney Channel - 502,000 to 746,000 +49%
Nickelodeon - 530,000 to 510,000 -4%

TWEENS 9-14

Cartoon Network - 210,000 to 415,000 +98%
Disney Channel - 364,000 to 614,000 +69%
Nickelodeon - 377,000 to 351,000 -7%

On both Thursday and Friday Cartoon Network beat Nickelodeon in kids 6-11 and tweens 9-14. Cartoon Network also on Thursday almost beat Nickelodeon in kids 2-11.

Saturday, April 9, 2011 to Saturday, April 7, 2012 Comparison:

KIDS 2-11

Cartoon Network - 484,000 to 593,000 +23%
Disney Channel - 1,160,000 to 1,127,000 -3%
Nickelodeon - 1,558,000 to 992,000 -36%

KIDS 6-11

Cartoon Network - 311,000 to 427,000 +37%
Disney Channel - 766,000 to 727,000 -5%
Nickelodeon - 1,024,000 to 704,000 -31%

TWEENS 9-14

Cartoon Network - 252,000 to 342,000 +36%
Disney Channel - 587,000 to 514,000 -12%
Nickelodeon - 759,000 to 587,000 -23%

Sunday, April 10, 2011 to Sunday, April 8, 2012 Comparison:

KIDS 2-11

Cartoon Network - 474,000 to 420,000 -11%
Disney Channel - 1,201,000 to 977,000 -19%
Nickelodeon - 1,289,000 to 729,000 -44%

KIDS 6-11

Cartoon Network - 319,000 to 331,000 +4%
Disney Channel - 832,000 to 706,000 -15%
Nickelodeon - 808,000 to 507,000 -37%

TWEENS 9-14

Cartoon Network - 238,000 to 270,000 +14%
Disney Channel - 672,000 to 571,000 -15%
Nickelodeon - 621,000 to 372,000 -40%

Monday, April 11, 2011 to Monday, April 9, 2012 Comparison:

KIDS 2-11

Cartoon Network - 409,000 to 699,000 +71%
Disney Channel - 829,000 to 922,000 +11%
Nickelodeon - 1,178,000 to 768,000 -35%

KIDS 6-11

Cartoon Network - 236,000 to 508,000 +115%
Disney Channel - 473,000 to 535,000 +13%
Nickelodeon - 525,000 to 421,000 -20%

TWEENS 9-14

Cartoon Network - 195,000 to 376,000 +93%
Disney Channel - 373,000 to 465,000 +25%
Nickelodeon - 391,000 to 295,000 -25%

Monday, April 9th Breakdown:

KIDS 2-11

Disney Channel - 922,000
Nickelodeon - 768,000
Cartoon Network - 699,000

KIDS 6-11

Disney Channel - 535,000
Cartoon Network - 508,000
Nickelodeon - 421,000

TWEENS 9-14

Disney Channel - 465,000
Cartoon Network - 376,000
Nickelodeon - 295,000

Cartoon Network was close to beating Nick in kids 2-11 on Monday and beat Nick in kids 6-11 and tweens 9-14. Cartoon Network was also close to beating Disney Channel in kids 6-11 on Monday.

Wednesday, April 13, 2011 to Wednesday, April 11, 2012 Comparison:

KIDS 2-11

Cartoon Network - 410,000 to 668,000 +63%
Disney Channel - 881,000 to 920,000 +4%
Nickelodeon - 1,090,000 to 699,000 -36%

KIDS 6-11

Cartoon Network - 235,000 to 442,000 +88%
Disney Channel - 484,000 to 516,000 +7%
Nickelodeon - 428,000 to 336,000 -22%

TWEENS 9-14

Cartoon Network - 181,000 to 334,000 +85%
Disney Channel - 385,000 to 364,000 -6%
Nickelodeon - 313,000 to 242,000 -23%

Wednesday, April 11th Breakdown:

KIDS 2-11

Disney Channel - 920,000
Nickelodeon - 699,000
Cartoon Network - 668,000

KIDS 6-11

Disney Channel - 516,000
Cartoon Network - 442,000
Nickelodeon - 336,000

TWEENS 9-14

Disney Channel - 364,000
Cartoon Network - 334,000
Nickelodeon - 242,000

Cartoon Network beat Nickelodeon once again in kids 6-11 and tweens 9-14. Cartoon Network also almost beat Nickelodeon in kids 2-11 and almost beat Disney Channel in tweens 9-14.

How would you save Nickelodeon? (http://www.toonzone.net/forums/showthread.php?294640-How-would-you-save-Nickelodeon)

It makes total sense that Nick's declined...their programming is horrible. In their 90s/00s heyday they were great at consistently making fresh new shows that continued to hold kids' attention. Now they pretty much bet their entire bank on a few shows (Spongebob and iCarly especially) and rarely bother with trying to get anything to take off. I mean, a lot of my love for old Nick is nostalgia since I was prime Nickelodeon age during their peak years, but it's clear to see that they've declined. When was the last time a new Nick cartoon made any significant impact? Probably Fairly Oddparents or Avatar in the early/mid 00s. Disney and Cartoon Network (recently) have done a good job of constantly developing shows that appealed to their audience...Nick just keeps relying on their old stalemates.

I think a big problem is that Nick has lost the identity it once had. In the '90s they really banked on revitalizing children's programming by adding a hint of experimentation to it and it became sort of a safe haven for creativity in kids TV. I'd say Cartoon Network has taken that title from them and Nick has morphed into a Disney Channel clone, relying on cookie-cutter pop culture obsessed shows and stars that are all trying to be the next Hannah Montana.

http://www.deadline.com/2011/12/nickelodeon-deserves-much-of-the-blame-for-ratings-decline-analyst/

*Marjorie Cohn

*Phillipe Dauman

*Netflix

*Nielsen

*Other

*Dan Schneider, Scott Fellows and/or SpongeBob

*Cyma Zharghami

I find it hilarious that Disney has sustained higher ratings than Nick. Yet, Nick airs the "Kids Choice Awards".

How ironic.:lol:

You know, things like Nick in the Afternoon, SNICK, U-Pick Live (hell, Candace Bailey can always come back since she's currently on that sinking ship known as G4), and SlimeTime Live (I purposely left out TeenNick since it's the name of a full-fledged channel now). I never really thought about this until somebody suggested it over on Toonzone.net:
http://www.toonzone.net/forums/showthread.php?289168-Nickelodeon-is-investigating-ratings-in-September-with-Nielsen&p=4026774#post4026774

Disney Channel and Cartoon Network to the best of my knowledge haven't done such a thing. Unless of course, you count Disney's "Zoog" era and Cartoon Network's now defunct Fridays program and their current Cartoon Planet series.

Basically, these particular blocks are not only a great way to showcase premieres, but pump life into otherwise dull weekday reruns. Nick eventually needs to come to realize that part of the reasons that they've been lagging in ratings as of late is because it's hard to tell when their shows are going to be on. It's sort of like when CBS broadcast Major League Baseball back in the early '90s and they never aired the Saturday afternoon "Game of the Week" each week during the regular season.

I really don't know why Nick hasn't done this already, less it's more "cost-effective" as it is currently. But then again, based on how underwhelming "The '90s Are All That" has turned out now that it's been around for a full year, I'm not entirely confident in how well Nick in its current form could handle and promote such a thing.

the other thing they aren't doing is building a stable of new shows - Nick has only a few decent "teen" shows like Victorious and the soon-to-end iCarly, where Disney seems to have dozens of them (even if they all aren't as good, at least they are new), also Disney shares their shows across their other channels like XD better so they get more life out of them.

that said, I love the new "Figure It Out" - its just a fun game show. I can't stand Splatalot, but its just not my thing (I don't understand how someone could watch Wipeout either, which the show is a blatant ripoff of), but at least they are making an effort to try bring more new and different shows.

While I was going around the iCarly IMDb message board (http://www.imdb.com/title/tt0972534/board/thread/201518783?d=202799410&p=2#202799410) the other day, somebody made a great breakdown about Nickelodeon's infrequency to schedule new episodes when compared to their chief rival, Disney Channel and even some major broadcast network shows:
The following is all based from the start of 2010.

By the time iCarly ends they'll have aired about 43 episodes from 2010 to the ending. Also consider the dire quality and filler nature of all the blooper/april fools ones. 43 episodes in three and a bit years, from Jan 2010 with iSaved Your Life (biggest live action show in Nick history) to early 2013 with iGoodbye.

Victorious should have 50 or so. BTR will have a similar amount. Bucket & Skinner (only 18 aired), True Jackson (30) and The Troop (28), How To Rock (26 scheduled) and Fred the Show (24) are pretty much the only other live action shows I could find. 8 shows, 269 episodes.

To compare, NCIS will have aired about 74 episodes. House has aired 57 (and consider is has ended so it won't have any episodes air at the end of the year).

Dexter will have 36. Even Californication, a show which didn't any at all in 2010 and is a 'mini-series' style still managed 24 episodes.

Now I'll compare it's competitors.

Anyone want to guess how many Good Luck Charlie has?

That show started in April 2010. It aired 68 plus a movie, plus the Lemonade Mouth movie with Bridget as the lead and might air it's upcoming season before iCarly ends. The difference is an entire season worth of content. 10 hours of actual show content. Miranda would have made another 4.8 million dollars if they'd filmed the same amount on iCarly.

Shake It Up (a show with a 13 year old lead, that probably wouldn't have been filmed yet when iSaved Your Life aired) first aired in November 2010. 49 episodes.

A.N.T. Farm (12 year old lead). May 2011. 33 episodes scheduled up to August, will probably have aired 45 when iCarly is done.

Sonny With A Chance + So Random has 55 from 2010.

WOWP (ended Jan this year) had 57 or so.

Austin/Ally, Jessie, Suite Life and Jonas LA take that up to roughly 371 from 9 (10 if you add So Random) shows. So 102 episodes more than Nick's series listed above.

Disney XD with Pair of Kings, I'm In the Band, Kickin It and Lab Rats is another 150 episodes. Does Nick have it's own version of that? Sure, there's probably stuff like Degrassi, Avatar and Nick's game shows and stuff like Supah Ninjas, but I think you can see the overall picture is heavily stacked in favour of Disney, and Disney will already be looking for new stars while Nick is scrambling to greenlight spin-offs from existing stars because the execs are so risk averse they can't risk new shows flopping if the premise is bad.

Nick does air all of their shows quite sporadically. Just looking at the airdates for iCarly on Wikipedia, there is no pattern to them at all. It's like Nick wakes up in the morning, throws a dart at the calender, and wherever that dart lands an episode will air.

Nick was my favorite channel as a child. It's sad to see what its become.

I've been enjoying Disney's shows such as Good Luck Charlie, Jessie, Austin & Ally, A.N.T Farm. They are each well written with a great cast each compliments the other. I've also been watching repeats of Wizards which I haven't seen all the episodes, Sweet Life On Deck is okay but, I prefer The Sweet Life Of Zac and Cody instead.

http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-nickelodeon-management-shakeup-20121011,0,1482598.story

Nickelodeon (and Viacom) are also in hot water for putting adult programming on Nick Jr. which is supposed to be geared to young children. The adult-oriented programming starts at 10:00 PM on in the eastern Time Zone, when most kids are asleep, but not on the Western Zone, where this programming begins at 7:00 PM. In Alaska and Hawaii, this programming starts as early as 4:00 PM. Needless to say they've been getting a s:censored:tload of complaints from irate parents. :angryfire Rating for that channel have plummeted as well.

Just wait until next year! Talk is Subscribers are going to be hit with the biggest rate increase ever, thanks to all the "Retransmission Deals" and ESPN's Mega-Deals with various Professional Sports Leagues. Not only are Subscribers going to get slammed with double-digit rate increases, but the number of commercials will certainly increase as well. I see a lot of people deciding "Enough is Enough, and responding by "Cutting the Cord". :mad: :angryfire

If this is true we'll be forced to cancel Dish even though we'll still be under contract and even though we can't get anything with an antenna. We just can't afford anymore, it's already our one and only luxury besides our little internet cost. :(

And the decline continues, they've canceled Victorious and this is the last year for iCarly too.

And the decline continues, they've canceled Victorious and this is the last year for iCarly too.
even worse they are pinning their future hopes on the lackluster See Dad Run and their remaining shows are getting pretty old (how much longer will Big Time Rush be a "Boy" band?)

I'd say they have maybe two more seasons left in them.

Right now Nick's biggest prospect is probably their Teenage Mutant Ninja Turtles reboot, which has gained positive feedback and pretty fair ratings after 4 episodes - and that's not even counting the merchandising feast inherent with the franchise. Granted it's still kids programming and not of the apparently-desirable tweener variety. But once Spongebob, iCarly, etc. come to an end they'd be wise to push TMNT to the forefront.

im surprised that disney channel is doing good themselves.I mean yea they have cartoons and all but ever since they came out with thats so raven,that kind of fake acting thats all they come out with lately.all these shows that arent animated arent funny and acting sucks.but anyway maybe this will open up nick's eyes and either take stuff off or put some good stuff back on like they use too.

When did Nickelodeon die in your opinion? (http://www.toonzone.net/forums/nicktoons-forum/305713-when-did-nickelodeon-die-your-opinion.html)

Based on all of the comments that I've been reading so far on IMDb, I've come to the conclusion that these are the most basic and fundamental problems regarding Nick as of late:
1) They have no distinguishable corporate identity. Nick is a pale imitation of Disney because they wanted the music-driven dollars Hannah Montana generated for Disney.

2) They lack variety in their programming. Nick currently has only three of four main shows (iCarly, SpongeBob, Victorious, and occasionally Big Time Rush) compared to Disney's seven or eight. That's one problem. A big problem. They constantly screwed over their other shows (True Jackson, VP, The Troop, Mighty B, House of Anubis, Brainsurge, etc.) for SpongeBob, iCarly, and Victorious. Nick's daily schedule is basically 80% SpongeBob, iCarly, and Victorious, another big problem!

3) They have no real regular TV seasons like most networks (even Disney!). Nick also takes forever to air new episodes of their shows (in other words, there is no reliability on when a new episode is going to be seen). While Disney airs a new episode of Good Luck Charlie, Jessie, A.N.T. Farm, Shake It Up, Phineas and Ferb and So Random almost every week, Nickelodeon took three months to air a new episode of iCarly and True Jackson.

4) They have no new, or innovative products that aren't rehashes of previous shows (e.g. Victorious is Tania). Dan Schneider perhaps needs to step aside and let more new voices be on Nick because he IS arguably part of the problem. Nick does everything in-house and does not develop new talent (producers, actors, shows) actively like Disney does. Disney is constantly on the look out for new writers, directors, showrunners and of course, young performers.

5) Most important, the ratings just aren't there compared to Disney.
I agree on #4. Enough of Dan and his shows.

Is Nickelodeon Overhated? (http://www.toonzone.net/forums/nicktoons-forum/312959-nickelodeon-overhated.html)

Do you guys really want to know the meanest thing Disney's ever said?


"Quick! Somebody pass me a Mickey! I think Donald's looking a little Goofy!"

It's a slow day, folks! :lol:

I didn't see that coming.

Best & Worst Nickelodeon Moments of 2014 (http://www.toonzone.net/forums/nicktoons-forum/403381-best-worst-nickelodeon-moments-2014-a.html)

well here's my takes


1 Nickelodeon is great for having Full House and Fresh Prince every night. Thank you Nick


2 Nicks only good 'new' show is the Thundermans and that pales compared to Disney's only good show Girl Meets World.

Worst of 2014: That 70s Show returned to Nick at Nite and stayed for few months in spring and summer. Hangin with Mr. Cooper aired in bad timeslot 6am and stayed there until fall

The bullet points (http://nickanddisneyreviewed.blogspot.com/2015/10/state-of-nickelodeon-address.html):

•100 Things to Do Before High School is a good show that needs more promotion and love from the network.

•Scott Fellows hopefully doesn't end up like Dan Schneider, in that after a few shows, he exposes his flaws as a writer and creator. This is because Schneider is unable to create new, interesting characters without using his previous shows as a crutch. And they all end up as annoying, bland, uninteresting archetypes of the same characters we've seen before. This is particularly notable in Sam & Cat (a cheap cash grab that was never built to last), Henry Danger (which is inoffensive and stale), and Game Shakers (which is just plain garbage).

•In 1995, a good or great Nicktoon was to be expected. Now shows like that have become the exception, not the expectation.

•A year or two from now, The Splat will most likely become as stagnant as the 90s Are All That became.

•With Degrassi moving over to Netflix, TeenNick really has nothing else to draw fans in.

•Nickelodeon's scheduling practices (especially regarding The Thundermans) are atrocious. Basically, this involves a lot of shuffling and lack of promotion.

•The imports that Nick has aired, while cheap (so cheap that they can post profits no matter how bad the ratings are) and presumably easy to make, none-the-less suck.

•Not only did the utter collapse of Sam & Cat that put the network in a bind, but their conclusion that (based on what they felt was happening across the board) that the tween-teen demo was pretty much dead. In other words, the shows that followed (both live-action and animated ) feel more placed into middle-school territory and the pre-tween/tween demo. In effect, days of Nick catering to an all-age demo with adult appeal appear to be done for the time being.

Everything on the list is right.

What a shame Nick's current live actions have been struggling to get 2 mil viewers.

i think Nickelodeon is pretty terrible right now; they really only have a couple of semi-half decent shows, their schedule is a mess, they don't really treat their shows very well and they don't seem to want to try and do anything different.

Disney has at least a handful of decent shows, all of which are doing better and are getting treated better by the network in terms of promotion and airings.

A good kids show really should be written well enough to be enjoyed by someone of any age; that said I can't watch any of their animated shows (I used to watch Fairly OddParents but it got too stupid). For the Live Action shows, I like The Thundermans (Billy and Nora are funny, Audrey Whitby is hilarious, the show is kinda stupid, but endearing and has some good moments); Bella and the Bulldogs is pretty juvenile but almost watchable; Henry Danger, Nicky, Ricky, Dicky & Dawn, Make It Pop, Game Shakers, and WITS Academy are unwatchable; i haven't had a chance to see 100 Things to Do Before High School; and I haven't even seen any promos for Max & Shred or Talia in the Kitchen. Reruns of iCarly, Victorious, Big Time Rush and a couple of others have been run into the ground so badly I can't watch them any more, although I will still occasionally watch Drake and Josh if its on.

I have heard some good things about upcoming The Loud House and School of Rock, but even if they are huge hits it still isn't close to being enough.

Max & Shred on upfront in early February this year did say it's been renewed for season 2, however Nickelodeon didn't issue a full press release of it.
Talia in the Kitchen were initially ordered for 40 episodes, and Nick aired 20 episodes, though it ends Talia trapped in closet when there's a hurricane (perfect cliffhanger). Nick splits into 2 seasons, each 20 episodes, which means season 2 will have 20 episodes.

Though there hasn't been any advertisements for Talia or Max and Shred, I haven't heard any news from Nickelodeon or any stars from tweets or any social media confirming about when new episodes will air..

Even though Nick tried advertisements during Nickelodeon and Nick@Nite especially on premieres, nothing is getting adults attention. So far Nick content is lacking and adult demos have been declining. Yes we all know Nickelodeon is a kids network.

100 Things to Do Before High School is Ned's Declassified similar thing, as it's created by Scott Fellows. It has been a failure when it's lacking, and storylines are much similar to Ned's Declassified.

Drake and Josh only get few airings every day on TeenNick.

Also when I watched Disney's new original movie, "Invisible Sister" that aired last Friday, I noticed former Nickelodeon star Rachel Crow is in the movie. Rachel Crow had previously guest starred in Big Time Rush and Fred the Show, Brainsurge game show, and Figure It Out game show. I've heard that she had given opportunity for her own show announced in 2012, though no official greenlight series has happened though in future.

Overall all Nickelodeon live actions has lose its appeal in ratings for total viewers and adult demos. SpongeBob still continues to be popular in adult demo and kids demos.

About the only thing I watch on Nick is the newer TMNT show and Harvey Beaks. That's about it.

https://nick-and-more.tumblr.com/post/165126148247/cable-tv-network-total-viewer-averages

Nick at Nite ratings on week of Aug 28-Sept 3, 2017 was down more further...

Primetime average total viewers (8pm-11pm): 640,000 #21
Total average viewers average total day: 652,000 #10

One of Nick's hugest problems is its over-reliance on SpongeBob. As a result, Nick is too afraid to experiment and move outside their comfort zone of shows, and it will ironically be their downfall if they don't change their ways.

A side effect of them being too reliant on SpongeBob is how they handle new shows. On a usual week, at least 80% of programming is SpongeBob reruns, with the occasional other show thrown in for good measure. Now, if there's a new show (like for instance, Loud House), what the network does is air a week-long marathon of new episodes. Most of the time what happens is this doesn't work out, and the show is left to be squeezed into the 20% as the SpongeBob reruns continue. If the new fails the "SpongeBob test" then you're left with the Nick execs basically saying "well, the ratings weren't completely spectacular during the marathons, so clearly no one actually wants this show".

I dont know why SpongeBob is getting too much exposure on Nickelodeon. I mean, we are really not in target demographic to watch the show, it's obvious this is aimed to young kids, and not older kids. Although I could be wrong.. but these past years when SpongeBob is well with ratings, it had high adult demo around 0.4. But now with ratings in 2018 are down big time, not just Nickelodeon but other kids networks are down. News networks are up.

Loud House was the best Nicktoon since for all years, but also takes much airings as SpongeBob this year. Live action reruns airs less. Nick preschool block this year airs 8AM-3PM weekdays, and N@N airs 8PM-7AM, so Nick is losing variety.

N@N ratings are down too affecting a little now overall ratings down: 500ish viewers

Someone needs to look back around 20 years and see all the creative things they were doing, other than the programming, at the time. Now there is no creativity--just trying to eke out every moment of commercial time possible, going off the clock so you never know when a show will be on, desperately changing programming so everything is always in flux--basically, in a downward spiral from which they probably won't recover.

https://twitter.com/NickSplat/status/989504417635463168

Here is Nickelodeon 1995 schedule listed. It had more variety. Too bad it's not doing classic retro variety schedule this time..

It's all cash cows now. The schedule is all cash cow and rating driven now and it's not about the creativity or quality of programming anymore. Sure, I'm not the target demographic anymore, but it's sad to see that Nickelodeon is going down this path. At least they're bring back Double Dare this summer.

Absolutely true. This is why they edit more and more out of programs, eliminate even a few seconds of creative, clever stuff, do that off the clock thing that only they would like, on and on.

I recorded the 2005 N@N 20th anniversary marathon, and it includes all the clever bumpers they'd never dream of "wasting time" on now. It was incredibly, amazingly good--somebody who'd never seen N@N 13 years ago wouldn't recognize it as the same network. You have to spend money to make money, and they've forgotten that.

Nickelodeon just wants the cash-cow shows...that's how The Corporate World works! If it didn't make money...get rid of it!

There's NO variety nor creativity...this is why 1996 to me was the last year for anything and everything! The last show that Nickelodeon made which I liked was Harvey Beaks...

https://www.awn.com/sites/default/files/styles/original/public/image/featured/1029554-nickelodeon-s-harvey-beaks-returns-new-adventures.jpg?itok=VMVJXy2i

My opinion on this show was an animal version of Doug...I hope if the creator of Harvey Beaks goes to Disney and revamps the show...it doesn't tank like Doug!

But this guy said it all about Nickelodeon in a nutshell!

r-seeo7gJF0

Nickelodeon just wants the cash-cow shows...that's how The Corporate World works! If it didn't make money...get rid of it!

There's NO variety nor creativity...this is why 1996 to me was the last year for anything and everything! The last show that Nickelodeon made which I liked was Harvey Beaks...

https://www.awn.com/sites/default/files/styles/original/public/image/featured/1029554-nickelodeon-s-harvey-beaks-returns-new-adventures.jpg?itok=VMVJXy2i

My opinion on this show was an animal version of Doug...I hope if the creator of Harvey Beaks goes to Disney and revamps the show...it doesn't tank like Doug!

But this guy said it all about Nickelodeon in a nutshell!

r-seeo7gJF0

Have you seen Disney’s Doug?

Have you seen Disney’s Doug?

I have...it's okay, but I prefer the Nickelodeon Doug.

I have...it's okay, but I prefer the Nickelodeon Doug.

Me too. I saw very little of the Disney version, and did not like it al all.

Language warning

Ozg_GtEa0Xg

TRAFON (https://www.facebook.com/TheRiseAndFallOfNickelodeon/) and PIEGUYRULZ go over the recent news of Cyma's "stepping down" and all the shady things (https://twitter.com/RiseFallNick/status/1004069919384883200) that have recently been uncovered about her.

Cyma Zarghami Stepping Down As President Of Nickelodeon Group (https://deadline.com/2018/06/cyma-zarghami-departs-nickelodeon-1202403072/)

Longtime Nickelodeon Boss Cyma Zarghami Steps Down (https://www.cartoonbrew.com/business/longtime-nickelodeon-boss-cyma-zarghami-steps-down-158896.html)

I think the reason why Nickelodeon is losing it's audience is because Nickelodeon is focusing on attracting the older kids and teen audience and by adding shows and sitcoms that are oriented to older kids Nickelodeon knows that this is the secret to a successful network. But I think Nickelodeon's popularity began soaring high in the time of Nickelodeon's Golden Age in the 80's and 90's and when Nickelodeon launched it's first sitcom Hey Dude Nickelodeon knew that sitcoms could be a huge money maker for them and soon after Hey Dude became a hit sitcom they had shows like The Adventures Of Pete And Pete and Salute Your Shorts Space Cases The Secret World Of Alex Mack and The Mystery Files Of Shelby Woo and The Journey Of Allen Strange. And with Alan Goodman who created both Hey Dude and The Mystery Files Of Shelby Woo Nickelodeon knew the secret of what made a sitcom a success. But I think when Nickelodeon debuted the Nicktoons line of cartoons Nickelodeon was on a huge roll and when Doug Rugrats and Ren And Stimpy debuted Ren And Stimpy was the top cartoon of the Nicktoons line at first then when Rugrats became a monster hit in 1997 due to Nickelodeon no longer making new episodes of Rugrats and putting it on hiatus for three years Rugrats was seen as the top cartoon of Nickelodeon and because Rugrats became such a hit Nickelodeon decided to change the hiatus of the show and went back to creating new episodes and then Nickelodeon Movies made Rugrats The Movie and Rugrats In Paris Rugrats would still be popular until Spongebob Squarepants replaced Rugrats as the number one cartoon on Nickelodeon and even after all this time Spongebob Squarepants is still the number one cartoon in the world. I also think that when Herb Scannell was ousted as president of Nickelodeon it really caused a lot of pain to Nickelodeon and when Herb Scannell resigned as president it caused a huge death of a lot of Nickelodeon's classic shows and that's why some of the early sitcoms of Nickelodeon's Golden Age got cancelled. Disney Channel when it was launched in 1983 started out as a channel that families could watch together but toward the end of 1999 to the start of 2000 Disney Channel copied Nickelodeon by catering to a kid and teen audience and giving stars their big breaks of stardom and Nickelodeon did this too with stars like Victoria Justice and superstar Ariana Grande and Disney Channel had superstars like the cast of High School Musical and Hilary Duff and Raven Symone but when Hannah Montana became a monster hit on TV Miley Cyrus had become a huge celebrity for Disney Channel and is still popular. Another thing that makes Disney Channel shows popular that Nickelodeon also does with it's sitcoms is merchandise and it seems that with Disney Channel shows such as Elena Of Avalor and Tangled The Series and Hannah Montana getting popular a merchandise deal usually will follow with dolls and kids clothing and music cds and other stuff to get more people to watch the shows. But in the coming years I think Nickelodeon and Disney Channel will return to it's roots and be family oriented channels on TV once again and bring new life to family TV
Bestie

I think Nickelodeon doesn't have a clue what they are doing and does not even have any kind of plan whatsoever. They really aren't doing anything to attract new viewers - or even retain the ones they have now.


They would rather cancel a moderately successful show like the Thundermans than renegotiate contracts and extend the show for a few more years at more money - even if they have nothing but terrible shows in the pipeline. They can't be trying to attract teen viewers because none of their new shows are written well enough to entertain anyone over the age of 6, and even the goofy/wacky shows aren't good enough to be really funny. Henry Danger and Game Shakers have their moments, but they will both be gone soon.


Nickelodeon pretty much can't ever cancel SpongeBob - it's literally the only thing still in production they have left that works.


I'm just surprised they haven't tried to do a bunch of stupid SpongeBob spin-offs - like a live action one where a teenage SB and his friends try to form a band and get into mischief with their own web show.

Game Shakers is gone now and Henry Danger will be gone next year. Please no SpongeBob Spinoffs! The only one I could see is Sandy Cheeks.

I think the best bet is to make the channel a classic
NICKELODEON/Classic NICK at NITE.

They have nick jr for babies/preschoolers.
They have nick toons for kids/tweens.
They have teen nick for teenagers.
They have nick music for young adults.
They have TVLAND for adults.

So why not make NICKELODEON/NICK at NITE a Classic channel for those who grew up watching it.The parents of today can introduce to their kids what they grew up watching as kids on NICKELODEON & NICK at NITE.

With Nostalgia being as big as it is now. I think this would make the most sense.

I think the best bet is to make the channel a classic
NICKELODEON/Classic NICK at NITE.

They have nick jr for babies/preschoolers.
They have nick toons for kids/tweens.
They have teen nick for teenagers.
They have nick music for young adults.
They have TVLAND for adults.

So why not make NICKELODEON/NICK at NITE a Classic channel for those who grew up watching it.The parents of today can introduce to their kids what they grew up watching as kids on NICKELODEON & NICK at NITE.

With Nostalgia being as big as it is now. I think this would make the most sense.In addition this would bring big success to the network.

I think Nickelodeon doesn't have a clue what they are doing and does not even have any kind of plan whatsoever. They really aren't doing anything to attract new viewers - or even retain the ones they have now.


They would rather cancel a moderately successful show like the Thundermans than renegotiate contracts and extend the show for a few more years at more money - even if they have nothing but terrible shows in the pipeline. They can't be trying to attract teen viewers because none of their new shows are written well enough to entertain anyone over the age of 6, and even the goofy/wacky shows aren't good enough to be really funny. Henry Danger and Game Shakers have their moments, but they will both be gone soon.


Nickelodeon pretty much can't ever cancel SpongeBob - it's literally the only thing still in production they have left that works.


I'm just surprised they haven't tried to do a bunch of stupid SpongeBob spin-offs - like a live action one where a teenage SB and his friends try to form a band and get into mischief with their own web show.
http://nickalive.blogspot.com/2018/05/henry-danger-season-5-to-begin.html
Henry Danger will start season 5 production without Dan Schneider involvement.

Star Falls that's currently airing Nick I may have feeling it will likely be cancelled since all 20 episodes already went to digital as of Jun 1.

Knight Squad had already finished filming season 1. So unknown about the fate, but I think this show may likely be cancelled due to low ratings.

Only one live action kidcom "Cousins for Life" has been announced to air later fall in 2018. No other live actions kidcoms has been on pipeline yet. And of course I Am Frankie season 2 should start later fall this year..

Language warning

Z-LFxlZhj_8

Herb Scannell vs. Cyma Zarghami (https://www.toonzone.net/forums/threads/herb-scannell-vs-cyma-zarghami.5433351/)

January 5, 2006: Cyma Zarghami became president of Nick (https://www.toonzone.net/forums/threads/january-5-2006-cyma-zarghami-became-president-of-nick.5519891/)

Opinions on Cyma Zarghami (https://www.toonzone.net/forums/threads/opinions-on-cyma-zarghami.5642582/)

Would Nick be better if Herb Scannell was still here? (https://www.toonzone.net/forums/threads/would-nick-be-better-if-herb-scannell-was-still-here.5411661/)

I think the best bet is to make the channel a classic
NICKELODEON/Classic NICK at NITE.

They have nick jr for babies/preschoolers.
They have nick toons for kids/tweens.
They have teen nick for teenagers.
They have nick music for young adults.
They have TVLAND for adults.

So why not make NICKELODEON/NICK at NITE a Classic channel for those who grew up watching it.The parents of today can introduce to their kids what they grew up watching as kids on NICKELODEON & NICK at NITE.

With Nostalgia being as big as it is now. I think this would make the most sense.In addition this would bring big success to the network.
I don't know if you're aware, but you realize you posted it twice

Yes I’m sorry. I wanted to edit something and add a sentence and somehow I posted twice. Sorry for any inconveniences.

i think Nickelodeon is pretty terrible right now; they really only have a couple of semi-half decent shows, their schedule is a mess, they don't really treat their shows very well and they don't seem to want to try and do anything different.

Disney has at least a handful of decent shows, all of which are doing better and are getting treated better by the network in terms of promotion and airings.

A good kids show really should be written well enough to be enjoyed by someone of any age; that said I can't watch any of their animated shows (I used to watch Fairly OddParents but it got too stupid). For the Live Action shows, I like The Thundermans (Billy and Nora are funny, Audrey Whitby is hilarious, the show is kinda stupid, but endearing and has some good moments); Bella and the Bulldogs is pretty juvenile but almost watchable; Henry Danger, Nicky, Ricky, Dicky & Dawn, Make It Pop, Game Shakers, and WITS Academy are unwatchable; i haven't had a chance to see 100 Things to Do Before High School; and I haven't even seen any promos for Max & Shred or Talia in the Kitchen. Reruns of iCarly, Victorious, Big Time Rush and a couple of others have been run into the ground so badly I can't watch them any more, although I will still occasionally watch Drake and Josh if its on.

I have heard some good things about upcoming The Loud House and School of Rock, but even if they are huge hits it still isn't close to being enough.

One big factor for why Nickelodeon's live-action department has been suffering is that they have pretty much been playing follow the leader to whatever Disney Channel was doing (namely trendy tween sitcoms). iCarly ('https://vimeo.com/276911284') could be seen as Nickelodeon's answer to Hannah Montana. The Haunted Hathaways was more or less, a Wizards of Waverly Place. Victorious is basically Nickelodeon's Shake it Up (yes, I know that Victorious premiered several months prior, but still it's an example of how Nickelodeon was becoming more interchangeable with the supposedly more "corporate" Disney). And it continues with Spectacular ('https://moviechat.org/tt1212986/Spectacular/58c7974593cef4080d903a22/Why-cant-Nick-be-ORIGINAL') being a cash in on High School Musical, Make it Pop a copy of Victorious (and cashing in on K Pop trends for good measure), Game Shakers a copy of iCarly to sell app games, and The Thundermans is a copy on the Wizards of Waverly Place ('https://moviechat.org/tt2712516/The-Thundermans/58c88f55d1ea5c147079d90b/So-this-show-is-basically-Nicks-version-of-Wizards-of-Waverly-Place') mixed in with The Incredibles.

I think that it's kind of an understatement that Nickelodeon started to suffer when their management began picking shows based on how cheap ('https://www.cartoonbrew.com/business/longtime-nickelodeon-boss-cyma-zarghami-steps-down-158896.html') they could be produced. Think about it this way, quirky, outside of the box ('https://tv.avclub.com/nickelodeon-grew-up-and-blew-up-in-1996-1798250787') shows like The Adventures of Pete & Pete ('http://redirect.viglink.com/?format=go&jsonp=vglnk_153196311947414&key=126f494b6b9a677bff31c4cb0050da56&libId=jjrvac4401000c6e000DAls0ola0z&loc=http%3A%2F%2Fwww.sitcomsonline.com%2Fboards%2Fshowthread.php%3Ft%3D360736&v=1&out=http%3A%2F%2Fbirthmoviesdeath.com%2F2017%2F06%2F12%2Fthe-adventures-of-pete-pete-paying-tribute-to-a-quirky-nickelodeon-classic&ref=http%3A%2F%2Fwww.sitcomsonline.com%2Fboards%2Fforumdisplay.php%3Ff%3D272&title=THE%20ADVENTURES%20OF%20PETE%20%26%20PETE%3A%20Paying%20Tribute%20To%20A%20Quirky%20Nickelodeon%20Classic%20-%20Sitcoms%20Online%20Message%20Boards%20-%20Forums&txt=http%3A%2F%2Fbirthmoviesdeath.com%2F2017%2F06%2F...lodeon-classic') would've never have made it on Nick under Cyma Zarghami's watch. She instead, preferred to keep accepting ('https://youtu.be/Ozg_GtEa0Xg') lots of live-action ideas from Dan Schneider.

The Cyma Zarghami era of Nickelodeon in a lot of ways, reminds me of NBC ('http://nymag.com/news/media/61857/index2.html') during the 2000s ('https://variety.com/2010/tv/news/jeff-zucker-s-highs-and-lows-1118024686/') under the watch ('http://theweek.com/articles/497627/jeff-zucker-survive-nbc') of Jeff Zucker ('https://www.usatoday.com/story/life/tv/2012/11/29/jeff-zucker-timeline/1734861/'). In booth occurrences, they seemed to operate ('http://gawker.com/5447336/peacock-killer-jeff-zucker-must-go') more on fear ('https://www.bloomberg.com/news/articles/2004-09-26/jeff-zucker-life-without-friends') (in Nick's case, not giving a show that isn't SpongeBob or produced by Dan Schneider much of a shot in the long term) and a checkbook ('https://deadline.com/2010/09/cnbc-zucker-wont-make-comcast-merger-69898/') (it has been exposed that Zarghami liked to pick up shows that could be produced on the cheap) instead of a creative vision.

Haunted Hathaways is a copy of Wizard of Waverly Place. Bizaardvark is a copy of iCarly. 100 Things to Do Before High School is a copy of Ned's Declassified. The Other Kingdom is a copy of Star vs. Evil Force. How to Rock is kinda like Romeo! show as for singing songs
I think Marvin Marvin is kinda little like CBS TV series one season wonder Meego.

The live action renewals few days ago were mentioned: Hunter Street, Knight Squad, Henry Danger, Dude Perfect Show

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The Nickelodeon you grew up with just isn't the same anymore... Subscribe to our channel: http://goo.gl/ho3Hg6

When it comes to children’s programming, Nickelodeon has been a mainstay for many decades. With the debut of Nicktoons, the channel changed completely and introduced several modern classics including Ahh! Real Monsters, Rugrats, and Rocko’s Modern Life. Speaking of modern life, today’s modern Nickelodeon is missing a lot of the same things we grew up loving. But what changed?! Let’s look at some of the reasons Nick has started failing and losing viewers to so much competition.

One big reason is a lack of game shows. Back in the 1990’s, fans of Nick got to enjoy Guts, Family Double Dare, and What Would You Do?! Among other shows. Adventure Time is a huge hit for Cartoon Network, but the show was pitched to Nick multiple times and the network ultimately passed. One thing Nick invested a ton of money into was the web sensation known as Fred. Things did not quite work out as they planned and led to multiple disasters. SpongeBob Squarepants is one of Nick’s biggest successes, but the show aired so much it turned into a backlash for the network. With the rise of SpongeBob came a ton of failed shows including Planet Sheen. Today’s Nick sitcoms are extremely high concept relying on apps, superheroes, and cheap special effects. The creator of All That, iCarly, and Drake and Josh got the pink slip from Nick, completely changing the future of the network and the type of shows they pick up. Watch to see all the reasons Nick just isn’t what it used to be!

Featuring:

LACK OF GAME SHOWS
PASSING ON ADVENTURE TIME
THE RISE AND FALL OF FRED
TOO MUCH SPONGEBOB
FAILED SHOWS
SUPERHEROES & HIGH CONCEPTS
LOSING DAN SCHNEIDER
TOO MUCH ODDPARENTS
REMINDERS OF THE PAST
TOO MUCH COMPETITION