View Full Version : Speaking of cereal...


Brian Damage
02-04-2005, 12:28 PM
A brand new Lucky Charms is to be introduced!

http://biz.yahoo.com/bw/050126/265400_1.html

The Secret is Out! Lucky Announces New Chocolate Lucky Charms!
Wednesday January 26, 8:50 am ET
Announcement marks the first new Lucky Charms(R) cereal in 40 years


MINNEAPOLIS--(BUSINESS WIRE)--Jan. 26, 2005-- Lucky the Leprechaun's got a new gig. After 40 years of sharing his signature Lucky Charms cereal, he'll have to begin multi-tasking. The Lucky Charms you've always loved is now available in chocolate flavor. Chocolate Lucky Charms combines scrumptious chocolate taste with whole grain oats to create a magically delicious cereal that kids and adults can enjoy for years to come.
Source: General Mills


· View multimedia news release




Like regular Lucky Charms, Chocolate Lucky Charms contains Lucky's eight magical charms: hearts, shooting stars, horseshoes, clovers, blue moons, pots of gold, rainbows and balloons. It also features the great taste and nutritional benefits of regular Lucky Charms and is a good source of calcium and whole grain and 11 other essential vitamins and minerals.

"Lucky Charms has been a family favorite at the breakfast table for 40 years. With the introduction of Chocolate Lucky Charms, we are excited to offer a new breakfast experience with the same colorful fun of Lucky's magical marshmallows in a delicious new chocolatey cereal," said Jon Horn, Associate Marketing Manager for Chocolate Lucky Charms.

Chocolate Lucky Charms will be available in stores across the U.S. For more information on Chocolate Lucky Charms, Lucky Charms and Lucky the Leprechaun, visit www.luckycharmsfun.com.

About General Mills:

General Mills is a leading global manufacturer and marketer of consumer food products. Its global brand portfolio includes Betty Crocker, Pillsbury, Green Giant, Old El Paso and more. Included in the U.S. portfolio are some of the nation's most popular brands including Cheerios, Lucky Charms, Wheaties and other Big G cereal brands; Colombo, Yoplait, Totino's and Progresso. General Mills is also a leader in the bakeries and foodservice business as a major supplier of baking and other food products to the foodservice and commercial baking industries.

Mijada
02-04-2005, 12:29 PM
I saw that at the store last week. Looks pretty gross to me.

MandieR1980
02-04-2005, 12:36 PM
I'm sure it has too much sugar for me to try. I miss Count Chocula this doesn't look much different than that though.

Kay Scarpetta
02-04-2005, 12:53 PM
Hmmm, I'll have to try it.

I stick with healthy cereals mostly. Honey Bunches of Oats, Special Kay, Shreaded Wheat, etc.

PZelda
02-04-2005, 01:13 PM
Hmmm, I'll have to try it.

I stick with healthy cereals mostly. Honey Bunches of Oats, Special Kay, Shreaded Wheat, etc.
Me too, but I do buy Lucky Charms on occasion. That looks really yummy! :liplick:

Kazza
02-04-2005, 02:25 PM
That way my children won't eat only the marshmallows and now will finish the whole bowl. Good idea

Chelsea
02-04-2005, 02:41 PM
That way my children won't eat only the marshmallows and now will finish the whole bowl. Good idea

Just wait until they don't stop bouncing off the walls for 37 hours. You'll long for the days of unfinished bowls.

Hollow
02-04-2005, 02:55 PM
That way my children won't eat only the marshmallows and now will finish the whole bowl. Good idea
makes you wonder why they didn't make it years ago.

i don't know if i'd try it though.

Chelsea
02-04-2005, 03:24 PM
makes you wonder why they didn't make it years ago.

i don't know if i'd try it though.

Thought:
Chocolate Lucky Charms with Chocolate Milk....then add about six packets of sugar.

Belair
02-04-2005, 03:24 PM
I dont have to worry about it,i have never seen that cereal in Australia before.Looks like something my little brothers would love.