My Nielsen tracking indicates that ION has been having great success this summer season on Monday nights, and has now moved into 6th place amongst the English language broadcasters, ahead of The CW.
The Monday night line-up, which is powered by encores of 'Ghost Whisperer' at 8 pm, 'NCIS' at 9 pm and 'NCIS' at 10 pm has seen its numbers move upwards in the summer season from the regular season past -- a 10 pm 'NCIS' on June 15th garnered a network-record-breaking 1.3HH/2% rating.
IONs Monday success, coupled with weaker-than-last-summer numbers from 'Gossip Girl' and 'One Tree Hill', now sees ION running sixth amongst the English-language mini-nets on Monday night, and just a little behind MyNetworkTV's magic show doubleheader. I believe this is the first time ever that ION or its predecessor i or PAX has ever been able to claim a night ahead of The WB, UPN, The CW or MyNetworkTV.
English-language Broadcasters Ranked by A18-49 Demographic
2008-09 Summer Season Mondays (Weeks 36-40):
5th MyNetworkTV 0.8HH/1%, 0.40 A18-49, 1,267,000 P2+ viewers
6th ION 0.8HH/1%, 0.34 A18-49, 1,239,000 P2+ viewers
7th The CW 0.6HH/1%, 0.32 A18-49, 830,000 P2+ viewers
The other night where ION is within range of The CW is Sunday nights, where their Sunday night 'M*A*S*H' marathons are pulling up rather close to The CWs burnoffs/encores plus a movie line-up.
Pavanbadal, I remember reading a while back about the upcoming ION original series (all acquisitions from Canada) that are debuting this fall:
- 'The Border'
- 'Durham County'
- 'The Guard'
Has ION released a schedule indicating where these new programs are going to run? I seem to remember reading somewhere that they were going to be 10 pm series.
I'd also be interested in seeing if there is any re-scheduling contemplated for ION's other encore and movie night series.