Have you ever noticed that all of the "gimmick" jokes center around Norm?
How much beer he drinks, how big his tab is, how long he has been going there, and how bad his relationship with Vera is.
Norm also brings rise to alot of continuity errors, but I think that is mostly because it is kind of a legend how long he has been going there.
Norm is definately pathetic though, it is also pretty ridiculous that Norm and Cliff live vicariously through Sam's shallow life
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