BLT
04-16-2003, 10:22 AM
'Canceled' shows to be Trio staple
April 16, 2003
NEW YORK -- Universal-owned digital network Trio will transform its "Brilliant but Canceled" programming stunt into its primetime anchor in September. First introduced by the pop-culture channel as a monthlong initiative in December, "Brilliant" replayed such short-lived but critically acclaimed TV series as "Profit," "Kolchak: The Night Stalker" and "The Famous Teddy Z." Although which series will return has yet to be determined, Trio will schedule them at 8 p.m. weekdays. The network, available to 18 million homes, also said it will tweak its brand with a new logo and tag line. Previously described as "popular arts television," Trio's new tag line is "pop, culture, tv." Trio president Lauren Zalaznick believes the change emphasizes the network's embrace of the medium as a cultural force. "We're the first channel to celebrate TV as an art form," she said.
source : hollywood reporter
April 16, 2003
NEW YORK -- Universal-owned digital network Trio will transform its "Brilliant but Canceled" programming stunt into its primetime anchor in September. First introduced by the pop-culture channel as a monthlong initiative in December, "Brilliant" replayed such short-lived but critically acclaimed TV series as "Profit," "Kolchak: The Night Stalker" and "The Famous Teddy Z." Although which series will return has yet to be determined, Trio will schedule them at 8 p.m. weekdays. The network, available to 18 million homes, also said it will tweak its brand with a new logo and tag line. Previously described as "popular arts television," Trio's new tag line is "pop, culture, tv." Trio president Lauren Zalaznick believes the change emphasizes the network's embrace of the medium as a cultural force. "We're the first channel to celebrate TV as an art form," she said.
source : hollywood reporter