From the June 19, 1998, edition of Daily Variety


“Buffy the Vampire Slayer” defied the conventions of TV in every way.

Nearly 30 years after its debut, the “Buffy” brand is strong. A new iteration of the show is in the works for Hulu.

https://variety.com/gallery/tv-ads-rare-variety-star-trek-freaks-and-geeks-sopranos-dawsons-creek-west-wing/buffy061998d/