View Full Version : The CBS Exec Responsible For Cancelling "Guiding Light" & "ATWT" Is Leaving


Brian Damage
01-19-2011, 11:15 PM
The head of daytime programming for CBS will leave the network when her contract expires at the end of the month, reports TV Guide.

Senior Vice President Barbara Bloom has been with CBS in her present job since 2003 after working in ABC Daytime. Under her leadership, CBS canceled two decades-long soap operas, "Guiding Light" and "As the World Turns." The network also won back-to-back Emmys for outstanding drama series with "The Bold and the Beautiful" in 2009 and 2010.

Bloom also oversaw Drew Carey’s taking over "The Price Is Right," the return of "Let's Make A Deal" with Wayne Brady, and the new chat fest "The Talk."

In a statement, CBS Entertainment President Nina Tassler said, "Barbara artfully led CBS through several key transitions in her eight years here. All of these efforts have positioned CBS very well for the future. Daytime is successful, profitable, refreshed creatively and has more variety of programming for our audience. We wish Barbara tremendous success wherever her talents take her."

http://www.tvweek.com/blogs/tvbizwire/

catlover79
01-20-2011, 12:07 AM
Well, the damage has already been done. Too little, too late!!

80sTrivia
01-20-2011, 05:30 AM
I know, Monika... Too bad she didn't leave the Network two years ago...

catlover79
01-20-2011, 04:40 PM
This is like shutting the barn door after the horses have left!

Marvo301
01-20-2011, 05:52 PM
Well, the damage has already been done. Too little, too late!!
:yeahthat

MickeyMac
01-20-2011, 06:53 PM
I agree with you all.


ATWT and GL are big losses, I still miss those shows.