https://awfulannouncing.com/ncaa/college-football-playoff-viewership-slides-again.html

Two blowout games that were played on New Year's Eve combined for the second least-watched playoff semifinal ever. In previous years, ratings suffered when the playoffs were on New Year's Eve.

College Football Championship game rebounds from last year's worst-ever ratings, but Georgia-Alabama was the second-lowest title game (https://www.thewrap.com/college-football-championship-rebounds-from-16-year-ratings-low-with-over-22-million-viewers/)

About 22 million watched Monday's rematch between Georgia and Alabama, up from last year's pandemic-fueled worst-ever 18.7 million. But it was still down from the pre-pandemic 2019 game, which had nearly 27 million viewers (https://twitter.com/slmandel/status/1481021231776374784) and significantly down from the first College Football Championship playoff game in 2014 that attracted 34.6 million viewers. As The Athletic notes, however, Monday's game was "the most-watched event on cable since LSU's win over Clemson at the end of the 2019 season and the most-viewed non-NFL sporting event on any network in the last two years (https://theathletic.com/news/georgia-alabama-national-title-game-receives-second-lowest-ratings-of-cfp-era/67eXzvxXQOPt/)."

Alabama being there again results in “ho-hum”.