https://www.realityblurred.com/realitytv/2020/05/mtv-schedule-challenge-repeats-ridiculousness/

In the past, MTV offered marathons of its reality shows to fill time, especially during weekends. These days, most of MTV's schedule is still packed with marathons, says Andy Dehnart. "But this is a story about what it chooses to marathon, and why, this week, it will be airing 88.5 hours of Ridiculousness—3.7 days of that show—and only 1.5 hours of The Challenge: Total Madness," he says.

How did MTV become the Ridiculousness network? (https://www.theringer.com/tv/2020/9/15/21436802/mtv-ridiculousness-rob-dyrdek-reinvention)

"Turn on MTV—on any day, at any time—and you’re likely to find an episode of Ridiculousness, a home-videos-ripped-from-the-internet-style show hosted by skateboarder Rob Dyrdek," says John Gonzalez. "Actually, is he still a skateboarder? Is that how he identifies these days? He’s 46 now and Ridiculousness is his third show for MTV, following Rob & Big (RIP, Big Black; do work for eternity, son) and Rob Dyrdek’s Fantasy Factory. It has been a very long time since Dyrdek was just a skateboarder, and he has made oodles of money since then as a reality show star." Ridiculousness, he says, "is on all the time. All. The. Time. ALL THE TIME. That’s not hyperbole. The night before I started hammering away at this story, I turned on MTV around 8 o’clock in the evening. Ridiculousness was on. And it stayed on. It wasn’t until 11 a.m. the next morning that MTV took a break from the show to broadcast Men in Black. But unlike the protagonists of the sci-fi buddy-cop comedy, MTV and its parent company, ViacomCBS, have no need for a memory-wiping device. Apparently, consumers are willing to watch repeat programming with their memories fully intact."

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Today, we'll be discussing the MTV series "Ridiculousness" and the fact that it's ALWAYS (https://en.wikipedia.org/wiki/Ridiculousness_(TV_series)#Scheduling) playing on MTV.

MTV's Ridiculousness is hosted by Rob Dyrdek (formerly of "Rob & Big" and "Rob Dyrdek's Fantasy Factory"), along with Chanel West Coast (Chelsea Chanel Dudley) and Sterling "Steelo" Brim. Together, they provide commentary over internet videos. The show has been running for over a decade, consists of over 800 episodes, has been spun-off into four different shows (Messyness, Adorableness, Deliciousness, and Amazingness), and has been adapted to 12 different countries.

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MTV has been on a downward spiral for years. In recent months, MTV has packed their TV programming lineup with almost entirely re-runs and new episodes of Ridiculousness.

Listen in as the gang roasts MTV for their poor choices...

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Let's get ridiculous.

If2tOxy4E70

MTV got desperate once they realized Rob Dyrdek was the biggest thing on their network. They gave him so much power and control that he was able to use them for hundreds of millions of dollars.

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Cable TV is dead and the big laptop guy did it.

MTV :(

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yMxdSA908t0

He didn't kill MTV, MTV completely going away from music and music videos is what killed MTV.