View Full Version : The Big Bang Theory's value is "incalculable" to CBS, generating $125 million to $150


TMC
05-05-2018, 09:36 PM
...million in ad revenue per season

http://www.latimes.com/entertainment/tv/la-ca-st-big-bang-theory-main-20180504-htmlstory.html

The CBS comedy has also generated more than $1 billion for Warner Bros. Television in syndication revenue. “Every scheduler, every network president, anybody who works at a network, you live for a show like this," says CBS Entertainment president Kelly Kahl. "The interesting thing to me is it’s as dominant as it’s ever been.” ALSO: How Big Bang booked Mark Hamill -- without a script. (https://www.hollywoodreporter.com/live-feed/how-big-bang-theory-landed-star-wars-favorite-mark-hamill-1108766)

Donthe2nd
05-09-2018, 01:13 PM
Sounds like they've done an awful lot of calculating for something that is "incalculable".