JamesG
09-20-2017, 07:06 PM
Fox & Twitter Partner on Streaming Initiatives, Including "Empire" Pre-Show
by Dino-Ray Ramos
September 19, 2017
It looks like Twitter isn’t just for fleeting thoughts and presidential rants anymore. Fox is partnering with the social media platform for exclusive tweet-friendly streaming initiatives for "Empire", "The Mick" and the new fall comedy "Ghosted".
"Empire", the soapy musical drama about the Lyon family and their hip-hop dynasty, will get its own pre-show on Twitter that will run all season and cast members and guest stars, as well as journalists and influencers, to discuss the series.
The pre-show will launch on Wednesday, September 20 and stream exclusively throughout the season at 7:30 PM ET/4:30 PM PT right before the show’s new timeslot of 8:00 PM ET.
Viewers will be able to join the discussion at #EmpirePreShow.
http://deadline.com/2017/09/fox-twitter-empire-the-mick-ghosted-premiere-streaming-video-1202173413/
by Dino-Ray Ramos
September 19, 2017
It looks like Twitter isn’t just for fleeting thoughts and presidential rants anymore. Fox is partnering with the social media platform for exclusive tweet-friendly streaming initiatives for "Empire", "The Mick" and the new fall comedy "Ghosted".
"Empire", the soapy musical drama about the Lyon family and their hip-hop dynasty, will get its own pre-show on Twitter that will run all season and cast members and guest stars, as well as journalists and influencers, to discuss the series.
The pre-show will launch on Wednesday, September 20 and stream exclusively throughout the season at 7:30 PM ET/4:30 PM PT right before the show’s new timeslot of 8:00 PM ET.
Viewers will be able to join the discussion at #EmpirePreShow.
http://deadline.com/2017/09/fox-twitter-empire-the-mick-ghosted-premiere-streaming-video-1202173413/