JamesG
02-18-2011, 02:43 PM
Britney Spears Debuts "Epic" 'Hold It Against Me' Video
Posted on Feb 17th 2011
by Derek Evers
Britney Spears' 'Hold It Against Me' video is finally here!
The lead single from her upcoming 'Femme Fatale' album is the first new music we're hearing since 2008's 'Circus' and the first music video from Britney since 'Radar.'
Directed by Jonas Akerlund, who worked on the LadyGaga/Beyonce 'Telephone' clip, the video for 'Hold It Against Me' has been the subject of much speculation.
Rumors of dance doubles and a Super Bowl debut have since been replaced with painfully short offerings of the video in 13 installments over the past two weeks. Despite only being five seconds in length each, they have already amassed a total of 10 million views, according to YouTube Trends.
Already a record-breaking single, those close to Spears are promising the visuals for the song will beyond compare. According to Brian Friedman, the video's choreographer, Spears is "definitely setting the bar" with 'Hold It Against Me.'
"She's showing that you have to push it as an artist: that you can't just settle, that you can't be calm with your choreography, that you have to make a statement," he told MTV. "There's so many people out there competing in this world to be the queen of pop, and she's definitely claiming her throne."
Friedman added that Spears "pushed the envelope" further than any of her past videos, and the result is "a masterpiece." Meanwhile, her manager Adam Leber called it "epic."
-Edv8Onsrgg
http://music.aol.com/blog/2011/02/17/britney-spears-hold-it-against-me-video/?icid=maing%7Cmain5%7Cdl2%7Csec1_lnk3%7C44902
Posted on Feb 17th 2011
by Derek Evers
Britney Spears' 'Hold It Against Me' video is finally here!
The lead single from her upcoming 'Femme Fatale' album is the first new music we're hearing since 2008's 'Circus' and the first music video from Britney since 'Radar.'
Directed by Jonas Akerlund, who worked on the LadyGaga/Beyonce 'Telephone' clip, the video for 'Hold It Against Me' has been the subject of much speculation.
Rumors of dance doubles and a Super Bowl debut have since been replaced with painfully short offerings of the video in 13 installments over the past two weeks. Despite only being five seconds in length each, they have already amassed a total of 10 million views, according to YouTube Trends.
Already a record-breaking single, those close to Spears are promising the visuals for the song will beyond compare. According to Brian Friedman, the video's choreographer, Spears is "definitely setting the bar" with 'Hold It Against Me.'
"She's showing that you have to push it as an artist: that you can't just settle, that you can't be calm with your choreography, that you have to make a statement," he told MTV. "There's so many people out there competing in this world to be the queen of pop, and she's definitely claiming her throne."
Friedman added that Spears "pushed the envelope" further than any of her past videos, and the result is "a masterpiece." Meanwhile, her manager Adam Leber called it "epic."
-Edv8Onsrgg
http://music.aol.com/blog/2011/02/17/britney-spears-hold-it-against-me-video/?icid=maing%7Cmain5%7Cdl2%7Csec1_lnk3%7C44902