Sorry, Conan O'Brien, but NBC says Jay Leno is its top marketing focus for 2009.

“Leno is the single most important marketing priority of the year,” says NBC Entertainment Marketing President Adam Stotsky. “We are deploying the necessary resources and bringing out the heavy creative guns.”

Stotsky hints that one potential positioning will be as an accompaniment to the network's news programming. “He [Leno] likes to talk about this as a broadcasting brand. You can start your day getting informed on topical issues with Today, get deeper insight with Nightly News and Brian Williams, and then laugh about the news at 10 with Leno.”

Leno's ability to break news—from Arnold Schwarzenegger announcing his candidacy for governor of California back in 2003, to President Obama's recent appearance to discuss the AIG bonus scandal—is being viewed seriously by rival cable news networks and by local stations with 10 p.m. newscasts.

“Whether or not we'll source audience away from 10 p.m. news remains to be seen,” Stotsky says. “One of the hallmarks of his comedy is his ability to talk about the issues of the day in a way that's fun and entertaining.”

http://www.broadcastingcable.com/article/209983-NBC_Leno_Top_Marketing_Priority.php?rssid=20065

When this show flops, I wonder if he'll go back to the Tonight Show?

since there are contracts in place, NBC would have to pay a big "YOU'RE FIRED CONAN" severance in order to get Jay back to The Tonight Show.

I think it may flop because

1. Lots of Cities have local News at 10pm

2. Lots of eople have their shows they watch at 10pm

I KNEW this would come back to bite NBC in the butt. Do they still wonder why they are in 4th place?? :rolleyes:

are they going to give Conan a New Set When Conan take's over The Tonight Show.

I KNEW this would come back to bite NBC in the butt. Do they still wonder why they are in 4th place?? :rolleyes:


I know Jay don't care because he is getting a check but I think he knows too that his new show and slot will not help NBC in the ratings.

are they going to give Conan a New Set When Conan take's over The Tonight Show.
Not only will Conan have a new set, he will be taping his show from a different studio. This is Because Jay Leno will be taping his new 10PM show in the current Tonight Show studio.

I think the Tonight Show with Conan O'brien will do good in the 10:35 pm Time Period.

It sounds like Jay is going to still be on the tonight show only it'll air at 10:00. Is there going to be any difference?

I saw the promos for it last night. NBC was saying you wanted comedy, well you got it. I was thinking great...a new sitcom is coming on. Then I see Jay. What a letdown. :lol:

It sounds like Jay is going to still be on the tonight show only it'll air at 10:00. Is there going to be any difference?

I saw the promos for it last night. NBC was saying you wanted comedy, well you got it. I was thinking great...a new sitcom is coming on. Then I see Jay. What a letdown. :lol:


Well Jay is about the only good thing NBC has left-lol

NBC is like a 62 year old woman who can still type 100 WPM -LOL

will Jay Leno still have a desk

Well Jay is about the only good thing NBC has left-lol

NBC is like a 62 year old woman who can still type 100 WPM -LOL
NBC should have kept him on at 11:30. He could have had a nice little run like Carson had. There was no reason for this. I don't like Conan that much. NBC is just like Ion...a very odd network. :lol:

will Jay Leno still have a desk
Jay will probably have the exact same set as he has now.

Good I guess we will fine out when The Jay Leno Show will Debut on Monday, May 4, 2009.

My 2 1/2 nephew could run NBC better than these nitwits. :rolleyes:

Well, NBC is doing a little advertising for Conan, they debuted his new logo...

That is an awsome logo