Here in Milwaukee ads have started for "This TV", which will begin broadcasting November 1st. Although it was originally rumored to air both movies and sitcoms, the ads are proclaiming the network as a "24 hour movie channel".

How is "This TV?" I think they are airing some sitcom blocks on the weekends, a nice break from the movies. It'll be nice to have movies on broadcast TV, free to view again.

They claim to want to cover 50-70% of the US by February...how can they do that? Maybe there are deals in the works we don't know about?