Brian Damage
08-10-2008, 08:23 PM
http://www.tvweek.com/news/2008/07/adalian_column_networks_must_e.php
Swingtown” isn’t a perfect show. Many critics have complained about the uneven quality of its first few episodes, and it’s clear producers have been struggling to figure out some of the characters and plotlines.
But consider this bit of CBS history: Eight years ago, the network launched “Big Brother” in the summer. Despite bad reviews and disappointing ratings, the network decided to give the show another chance—and, in the process, launched an unscripted tentpole that still stands.
With “Swingtown,” CBS has found another possible summer staple—not to mention a golden chance to start evolving beyond its reputation as the crimesolvers channel.
Swingtown” isn’t a perfect show. Many critics have complained about the uneven quality of its first few episodes, and it’s clear producers have been struggling to figure out some of the characters and plotlines.
But consider this bit of CBS history: Eight years ago, the network launched “Big Brother” in the summer. Despite bad reviews and disappointing ratings, the network decided to give the show another chance—and, in the process, launched an unscripted tentpole that still stands.
With “Swingtown,” CBS has found another possible summer staple—not to mention a golden chance to start evolving beyond its reputation as the crimesolvers channel.