*She has no clue how to reach her target audience at all. Instead, she keeps trying to reproduce pretty much the same shows that have already been tried and failed. For example, tasteless reality shows and teen dramas like "Gossip Girl" (it is popular among young teens and pre-teens but drastically misses the mark for the target audience, adults 18-49) that don't bring in anywhere near the target ratings the network needs to stay afloat. And yet, she still ventures to pick up more teen dramas and more reality shows instead of trying something a little more creative and fresh.

*She spends all of her network's money and energy promoting a show ("Gossip Girl") that doesn't even bring in sufficient ratings in one of the least competitive slots while ignoring the few quality shows the network does offer.

*She has spread the network too thin and alienated a large portion of the network's target audiences by focusing only on women in the 18-49 age group instead the audience as a whole.

*She allowed "SmackDown!" to walk even though it has continuously brought in the highest ratings on the network. And in so doing, lost a good portion of the male audience that might otherwise have watched the other shows on the network if there was sufficient promotion for them.

*She's managed to lose 30% of her target audience in under 2 years. Even more damning, she lost 28% of her target audience this year!! And this was not caused by the strike. She was losing over 20% of that audience BEFORE the strike.

She also failed to hold on to their highest rated comedy, Reba.

The fact that their biggest new show this year is the sequel to 90210 says something. Also the fact that people only seem to be talking about the old cast making appearances. Does anybody even know the names of the actors playing the new students? :lol:

She also cancelled my beloved Everwood!!! :mad: :mad: :mad:

Dawn Ostroff should be fired because she let the CW Network cancel Reba and my grandson said on the tv.com forum that Ostroff and other CW executives were afraid of Reba McIntyre.

Dawn Ostroff should be fired because she let the CW Network cancel Reba and my grandson said on the tv.com forum that Ostroff and other CW executives were afraid of Reba McIntyre.

Why???

And if that's the case, then I wish Reba would've kicked her a**!!! LOL!!! How the heck does she get away with cancelling a quality show like Everwood, in it's prime and in its place renewing 7th Heaven, which had reached it's peak like 5 seasons before and was just barely watchable?! :mad: :mad:

Why???

And if that's the case, then I wish Reba would've kicked her a**!!! LOL!!! How the heck does she get away with cancelling a quality show like Everwood, in it's prime and in its place renewing 7th Heaven, which had reached it's peak like 5 seasons before and was just barely watchable?! :mad: :mad:
and not only that, but they had even aired it's final episode. I've never seen a show air it's final episode and then it get's renewed. They lied to everybody.

BTW Here's some news on season 2 of Everwood on DVD. It looks like their might be a chance it eventually gets released. Some music might be replaced though.

http://www.tvshowsondvd.com/news/Everwood-Season-2/10215

and not only that, but they had even aired it's final episode. I've never seen a show air it's final episode and then it get's renewed. They lied to everybody.

BTW Here's some news on season 2 of Everwood on DVD. It looks like their might be a chance it eventually gets released. Some music might be replaced though.

http://www.tvshowsondvd.com/news/Everwood-Season-2/10215

I even watched that final episode for posterity!! :lol: And then it came back!! It just wouldn't die!! :lol:

Thanks for the great news, Sonny!! You just made my day!! I am really excited about Season 2!!! I wish the music didn't have to be replaced, but if that's what it takes...I just want the entire series on DVD...I think they owe us that much!!!

*She has no clue how to reach her target audience at all. Instead, she keeps trying to reproduce pretty much the same shows that have already been tried and failed. For example, tasteless reality shows and teen dramas like "Gossip Girl" (it is popular among young teens and pre-teens but drastically misses the mark for the target audience, adults 18-49) that don't bring in anywhere near the target ratings the network needs to stay afloat. And yet, she still ventures to pick up more teen dramas and more reality shows instead of trying something a little more creative and fresh.

*She spends all of her network's money and energy promoting a show ("Gossip Girl") that doesn't even bring in sufficient ratings in one of the least competitive slots while ignoring the few quality shows the network does offer.

*She has spread the network too thin and alienated a large portion of the network's target audiences by focusing only on women in the 18-49 age group instead the audience as a whole.

*She allowed "SmackDown!" to walk even though it has continuously brought in the highest ratings on the network. And in so doing, lost a good portion of the male audience that might otherwise have watched the other shows on the network if there was sufficient promotion for them.

*She's managed to lose 30% of her target audience in under 2 years. Even more damning, she lost 28% of her target audience this year!! And this was not caused by the strike. She was losing over 20% of that audience BEFORE the strike.
Honestly, The WB's biggest popularity was always in its teen-based dramas and action shows. Anyone who heads The CW would be a complete fool to ignore that fact.

I even watched that final episode for posterity!! :lol: And then it came back!! It just wouldn't die!! :lol:

Thanks for the great news, Sonny!! You just made my day!! I am really excited about Season 2!!! I wish the music didn't have to be replaced, but if that's what it takes...I just want the entire series on DVD...I think they owe us that much!!!
I did the same thing. :lol: I used to love that show for about the first 5 or 6 years and then it just got real bad. I tuned in just to see how it would end and I thought it wasn't bad...but then they renewed it. :eek: Needless to say I didn't watch the final final episode. :lol:

You're welcome. :) It just wasn't right what they did. Everwood was getting great ratings until that final year when they moved it off of Monday. the CW would kill to get those ratings today. Even their so called hit Gossip Girl can't come close to those ratings. :ohno: :lol:

If or when the CW goes under, I'm going to point blame first and foremost to Dawn Ostroff. It's not really surprising that she wants the CW to cater towards the 18-34 female demographic because before she went to UPN (one of the CW's predecessors), she was the Executive Vice President for Lifetime. Catering mostly to women is alright if you're dealing with a niche cable network like Lifetime, WE, or Oxygen. But with the CW, you're now dealing with a national, over-the-air broadcast television network. Instead of wanting to build their audience, Ostroff's mentality seems to be, that the CW should narrow and restrict the target audience.

Besides "SmackDown!", she also had "Reba" canceled even though it was the highest rated sitcom on the WB at the time of the merger. But since "Reba" didn't call into Ostroff's "desired target demographic", that show had the go. Another bad move that she made was canceling "Everwood", yet bringing "7th Heaven" back for I believe, an 11th season, only to cancel it again. To make matters worse, she's managed to ailenate the CW's potential urban audience (that UPN had previously catered towards) by canceling "Girlfriends" and moving "Everybody Hates Chris" all over the schedule (it will be in the "Friday Night Death Slot" come the 2008-09 season, in place of "SmackDown!").

Dawn Ostroff in my estimation, is engaging in reverse sexism with her stance that she doesn't want "SmackDown!" on her network because it appeals too much to men. Frankly, I strongly believe that she'll only pump up shows (i.e. give them the most promotional time) that she personally likes like "Gossip Girl" or "America's Next Top Model". That's why virtually every other show on the CW is a near duplicate of those particular show's formula. How else can you explain them trying to recreate "Beverly Hills 90210" (to join "Gossip Girl" in the "pretty, rich, white kids w/ problems" pack)? She's more concerned with who watches their network than how many people watch her network.

Dawn Ostroff is really no different than Jamie Kellner, when he ordered that WCW's programming be kicked off of TBS/TNT just as Eric Bischoff and his group of investors were about to purchase the company back in 2001. Both apparently believe that you lack intelligence if you watch pro wrestling. It's kind of ironic considering that Ostroff wants to peddle a show just as low brow (if you've, at the very least, seen the racy "OMFG" ads), if not more, like "Gossip Girl".

Dawn Ostroff to me (to use a pro wrestling analogy), reminds me of one of those bookers/promoters who are more skilled a running a fringe, regional promotion, than something of more national scope. Think ECW when it was on TNN, the AWA when it was on ESPN, or the early years of WCW (after Turner Broadcasting bought Jim Crockett Promotions), when they had Ole Anderson and Dusty Rhodes doing to booking

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The fact that their biggest new show this year is the sequel to 90210 says something. Also the fact that people only seem to be talking about the old cast making appearances. Does anybody even know the names of the actors playing the new students? :lol:

I don't have a clue who the new cast members are, and I still think it's stupid to "redo" the show anyway! Can't they come up with something new? Or at least a new name, for God sakes! Since it's a high school show, why not call it "Beverly Hills High" or something like that? I'm thinking it probably won't be around long enough for the students to graduate!:rolleyes:

*She allowed "SmackDown!" to walk even though it has continuously brought in the highest ratings on the network. And in so doing, lost a good portion of the male audience that might otherwise have watched the other shows on the network if there was sufficient promotion for them.

Honestly, I think that was a GOOD decision by Ms. Ostroff.

*She has no clue how to reach her target audience at all. Instead, she keeps trying to reproduce pretty much the same shows that have already been tried and failed. For example, tasteless reality shows and teen dramas like "Gossip Girl" (it is popular among young teens and pre-teens but drastically misses the mark for the target audience, adults 18-49) that don't bring in anywhere near the target ratings the network needs to stay afloat. And yet, she still ventures to pick up more teen dramas and more reality shows instead of trying something a little more creative and fresh.

*She spends all of her network's money and energy promoting a show ("Gossip Girl") that doesn't even bring in sufficient ratings in one of the least competitive slots while ignoring the few quality shows the network does offer.

*She has spread the network too thin and alienated a large portion of the network's target audiences by focusing only on women in the 18-49 age group instead the audience as a whole.

*She allowed "SmackDown!" to walk even though it has continuously brought in the highest ratings on the network. And in so doing, lost a good portion of the male audience that might otherwise have watched the other shows on the network if there was sufficient promotion for them.

*She's managed to lose 30% of her target audience in under 2 years. Even more damning, she lost 28% of her target audience this year!! And this was not caused by the strike. She was losing over 20% of that audience BEFORE the strike.

I agree! They made a huge mistake losing Reba too! That was the best show they had!
TV Land is another network that has gone down the tubes! What a waste of 2 networks! They really miss the mark.

I don't have a clue who the new cast members are, and I still think it's stupid to "redo" the show anyway! Can't they come up with something new? Or at least a new name, for God sakes! Since it's a high school show, why not call it "Beverly Hills High" or something like that? I'm thinking it probably won't be around long enough for the students to graduate!:rolleyes:

The fact that the biggest interest or buzz to come out of the CW for this upcoming season is the sequel to a TV show (which didn't even air on WB or UPN, but FOX) that has been off the air for almost ten years now, just goes to show you how desperate and creatively bankrupt that network is becoming.

At first I thought that the merger between the WB and UPN would be a good idea, but now I just want them separated. I want the old WB back, and the old UPN back, that'll give both channels more room for programming so that our favorite shows don't have to get canned. :( I don't think Ostroff has a very good sense of what she's doing. She made the biggest mistake by cancelling Everwood, and I know it's been years, but I'm still bitter as hell about it.