Wings#1ShowPeriod
10-07-2005, 01:53 PM
'Supernatural' Sees Beyond the Veil to a Full Season
(Friday, October 07 09:50 AM)
LOS ANGELES (Zap2it.com) The WB has picked up a full season of its freshman drama "Supernatural," but its reasons for doing so are grounded firmly in the realities of the TV business: The show has performed well in the ratings.
The series, which stars Jared Padalecki and Jensen Ackles as ghoul-hunting brothers, earned its full-season order after four weeks, during which it has improved on the network's season average in the time period and done a very good job of retaining the audience from its lead-in, "Gilmore Girls."
"'Supernatural' has delivered in a huge way for us," WB Entertainment president David Janollari says. "It's a really cool show that's already hooked millions of viewers and has quickly emerged as one of the most buzzworthy shows of the new season. [Executive producers] Eric Kripke, McG and Bob Singer have done a terrific job executing their vision, and we expect the show to be a long-term player at The WB."
Through its first four weeks on the air, "Supernatural" has drawn an average of 5.3 million viewers -- a slight improvement over what "One Tree Hill" did at 9 p.m. Tuesdays last year. Airing in a brutally competitive timeslot, it's also delivered big gains among male viewers over its female-skewing predecessor.
Additionally, the series has retained better than 90 percent of the "Gilmore Girls" audience (which averages about 5.8 million viewers) and almost as high a percentage of its lead-in's adults 18-49 rating. Tuesday is now The WB's most-watched night.
(Friday, October 07 09:50 AM)
LOS ANGELES (Zap2it.com) The WB has picked up a full season of its freshman drama "Supernatural," but its reasons for doing so are grounded firmly in the realities of the TV business: The show has performed well in the ratings.
The series, which stars Jared Padalecki and Jensen Ackles as ghoul-hunting brothers, earned its full-season order after four weeks, during which it has improved on the network's season average in the time period and done a very good job of retaining the audience from its lead-in, "Gilmore Girls."
"'Supernatural' has delivered in a huge way for us," WB Entertainment president David Janollari says. "It's a really cool show that's already hooked millions of viewers and has quickly emerged as one of the most buzzworthy shows of the new season. [Executive producers] Eric Kripke, McG and Bob Singer have done a terrific job executing their vision, and we expect the show to be a long-term player at The WB."
Through its first four weeks on the air, "Supernatural" has drawn an average of 5.3 million viewers -- a slight improvement over what "One Tree Hill" did at 9 p.m. Tuesdays last year. Airing in a brutally competitive timeslot, it's also delivered big gains among male viewers over its female-skewing predecessor.
Additionally, the series has retained better than 90 percent of the "Gilmore Girls" audience (which averages about 5.8 million viewers) and almost as high a percentage of its lead-in's adults 18-49 rating. Tuesday is now The WB's most-watched night.