Pavan
04-15-2005, 02:58 PM
'Full House,' still
cool with kids
Ex-TGIFer's big pull with 9-14s on Nick at Nite
In looking to the future at the upcoming upfront, ABC may want to take a look at its past.
In the late ‘80s, “Full House” was a cornerstone of ABC’s TGIF programming, drawing big audiences to the Friday block of family shows.
Nearly two decades later, “Full House” continues to draw the young viewers.
“House” has become a huge draw for young viewers on Nick at Nite. The show averaged 1.02 million viewers in the 9-14 demo last week, taking five spots among the top 30 programs on broadcast and cable with a top rating of 4.6.
Even the wee ones are not immune. Among 2-11s, “House” drew an average of 2.3 million viewers last week, with a 4.5 rating that landed it at No. 15 among top programs in that demo.
Since debuting on Nick at Night in 2003, the family sitcom has been a big draw while airing at 9 p.m. most weekdays, with some 9:30 and 10 p.m. appearances. It has averaged 1.84 million total viewers this year.
That today’s tweens still respond to a wholesome family comedy that was slightly cheesy even during its initial run is surprising. But with cute kids and lesson-oriented plots, it is the classic family comedy that has long been missing in ABC’s TGIF line-up.
For older audiences, “Full House” harkens back to the past as viewers remember being kids during its height in the ‘80s and ‘90s. The show is averaging a .52 rating among 18-24s, up 8 percent from a year ago, with an average of 500,000 viewers last week.
Among younger audiences, there is also another draw. Call it the Mary Kate and Ashley Olsen effect. It seems younger kids who are fans of the twins now are also fans of the girls as they were before, when as adorable little tikes they shared the role of Michelle in “Full House.”
The millionaire celebrity twins’ constant presence in tabloids and gossip rags, even that much talked-about anorexia episode for one, has added to the reincarnated show’s popularity as well.
For the week ending April 10, TOP 30 PROGRAMS - BROADCAST & BASIC CABLE TV FOR Kids 9-14, Full House came in #5, 15, 16, 19, and #24.
For the week ending April 10, TOP 30 PROGRAMS - BROADCAST & BASIC CABLE TV FOR Kids 2-11, Full House came in #15 and #30.
cool with kids
Ex-TGIFer's big pull with 9-14s on Nick at Nite
In looking to the future at the upcoming upfront, ABC may want to take a look at its past.
In the late ‘80s, “Full House” was a cornerstone of ABC’s TGIF programming, drawing big audiences to the Friday block of family shows.
Nearly two decades later, “Full House” continues to draw the young viewers.
“House” has become a huge draw for young viewers on Nick at Nite. The show averaged 1.02 million viewers in the 9-14 demo last week, taking five spots among the top 30 programs on broadcast and cable with a top rating of 4.6.
Even the wee ones are not immune. Among 2-11s, “House” drew an average of 2.3 million viewers last week, with a 4.5 rating that landed it at No. 15 among top programs in that demo.
Since debuting on Nick at Night in 2003, the family sitcom has been a big draw while airing at 9 p.m. most weekdays, with some 9:30 and 10 p.m. appearances. It has averaged 1.84 million total viewers this year.
That today’s tweens still respond to a wholesome family comedy that was slightly cheesy even during its initial run is surprising. But with cute kids and lesson-oriented plots, it is the classic family comedy that has long been missing in ABC’s TGIF line-up.
For older audiences, “Full House” harkens back to the past as viewers remember being kids during its height in the ‘80s and ‘90s. The show is averaging a .52 rating among 18-24s, up 8 percent from a year ago, with an average of 500,000 viewers last week.
Among younger audiences, there is also another draw. Call it the Mary Kate and Ashley Olsen effect. It seems younger kids who are fans of the twins now are also fans of the girls as they were before, when as adorable little tikes they shared the role of Michelle in “Full House.”
The millionaire celebrity twins’ constant presence in tabloids and gossip rags, even that much talked-about anorexia episode for one, has added to the reincarnated show’s popularity as well.
For the week ending April 10, TOP 30 PROGRAMS - BROADCAST & BASIC CABLE TV FOR Kids 9-14, Full House came in #5, 15, 16, 19, and #24.
For the week ending April 10, TOP 30 PROGRAMS - BROADCAST & BASIC CABLE TV FOR Kids 2-11, Full House came in #15 and #30.