TMC
05-14-2004, 09:30 PM
http://www.jumptheshark.com/m/mtv.htm
Everything wrong with MTV can be summed up in two words: Judy McGrath. Everyone's is talking about how the "network suits" have ruined MTV. What they don't know is that she is the network suit that has done so! She was with MTV from 1981, and the higher she went in the organization, the worse things got for MTV. Somebody mention the "1992 Choose or Lose" series? She was in charge of that and considered it a jumping-off point in her career. She's the one who took off the music and filled air time with puerile reality shows, soft-core skin flics and celebrity garbage. And whatever music was left, she took it away from the great rock groups and gave it to Spears, Aguilara, Timberlake, and the rest of the nursury school. Goodbye Headbangers' Ball, hello Total Request Live. As for the horrible Video Music Award shows and the Super Bowl halftime show: all Judy McGrath. After the Super Bowl, she said she thought he show was great, gave excuses even more half-assed than the ones Timberlake gave, and wondered what the big deal was. This woman should be strangled with piano wire for what she's done to a great institution like MTV. Judy McGrath: Wanted for the Murder of Music.
http://www.freerepublic.com/focus/f-news/1071208/posts
Viacom's Porn Channel
So the entire world has now got a taste of what passes for entertainment on MTV every day. That was our reaction to the furor over the MTV-produced Super Bowl halftime show, which network President Judy McGrath described as "exciting" and "great" and marred only by "five seconds none of us knew anything about."
Uh-huh. Nelly's simulated masturbation -- while performing his trademark "Hot in Herre" ("So take off all your clothes...") -- was no doubt wholesome family fare. As was the simulated sex between Janet Jackson and Justin Timberlake that preceded the now infamous breast-baring incident. As, for that matter, was the Britney Spears-Madonna lip-clinch that defined the most recent MTV Video Music Awards.
"Five seconds none of us knew anything about"? Give us a break.
The truth is that Ms. McGrath makes her living as an impresario of soft-core (albeit legal) kiddy porn. MTV has very consciously decided to make stars out of such scantily clad nymphettes as Ms. Spears and Christina Aguilera. The network that is a favorite of pre-teens is also home to an ever-growing array of shows with more ("Undressed") or less ("The Real World") sexually explicit themes.
The Viacom TV channel will also soon be hitting the beaches for its Spring Break specials, the message of which is that excessive underage drinking and casual sexual hookups are no-cost fun. Meanwhile, MTV sister channel VH1 (also overseen by Ms. McGrath) has a "Porn to Rock" series that is turning triple-X stars like Jenna Jameson into household names.
Next to all of this, the Super Bowl halftime show was relatively tame and mercifully short. We're pretty sure the kids will survive it, but we're less sanguine about the long-term effects of the daily sex diet that Ms. McGrath is feeding poorly supervised youngsters. If MTV, its parent company Viacom and Chairman Sumner Redstone are truly contrite about what happened Sunday, they can show it by providing some adult guidance to their music networks. And how about showing Ms. McGrath the door?
http://groups.yahoo.com/group/23HoursofNonMusicTelevision/
Description Category: Anti-MTV
People have been complaining about the lack of music on MTV since the
mid '90s, when it discovered that series like The Real World delivered
ratings much more effectively than amorphous blocks of videos ever
could. Sure, MTV now airs plenty of programs about music
artists—behind-the-scenes stuff like Cribs and Making the Video
and Diary. But music content is dwarfed by their popular slate of
reality series: Road Rules, Jackass, The Osbournes, Punk'd, and
Sorority Life.
MTV, which was born on August 1, 1981, also loves to mythologize itself, recycling its
greatest hits via histories of TRL or Headbangers Ball, and it
squeezes every last drop out of The Real World and Road Rules with
frequent rematches and reunions.
MTV already covered its butt with MTV2,
which fulfills the functions of the old MTV, playing videos for most
of its 24 hours.
Looking back at tapes of early MTV, it seems hilariously raggedy:
clueless VJs hanging out in the studio as a weird slipstream of videos
glides by. Nothing bands from Nowheresville sprang up and became
icons, and for a moment it felt like no one was guarding the door. MTV
ushered in a bum-rush that knocked radio programmers off their
feet—briefly. What made the channel so appealing back
then—and what neither Fuse nor MTV2 really has—was its
mutant eclectism.
MTV
1515 Broadway
New York, NY 10036
(212) 258-8712
feedback@mtv.com
Everything wrong with MTV can be summed up in two words: Judy McGrath. Everyone's is talking about how the "network suits" have ruined MTV. What they don't know is that she is the network suit that has done so! She was with MTV from 1981, and the higher she went in the organization, the worse things got for MTV. Somebody mention the "1992 Choose or Lose" series? She was in charge of that and considered it a jumping-off point in her career. She's the one who took off the music and filled air time with puerile reality shows, soft-core skin flics and celebrity garbage. And whatever music was left, she took it away from the great rock groups and gave it to Spears, Aguilara, Timberlake, and the rest of the nursury school. Goodbye Headbangers' Ball, hello Total Request Live. As for the horrible Video Music Award shows and the Super Bowl halftime show: all Judy McGrath. After the Super Bowl, she said she thought he show was great, gave excuses even more half-assed than the ones Timberlake gave, and wondered what the big deal was. This woman should be strangled with piano wire for what she's done to a great institution like MTV. Judy McGrath: Wanted for the Murder of Music.
http://www.freerepublic.com/focus/f-news/1071208/posts
Viacom's Porn Channel
So the entire world has now got a taste of what passes for entertainment on MTV every day. That was our reaction to the furor over the MTV-produced Super Bowl halftime show, which network President Judy McGrath described as "exciting" and "great" and marred only by "five seconds none of us knew anything about."
Uh-huh. Nelly's simulated masturbation -- while performing his trademark "Hot in Herre" ("So take off all your clothes...") -- was no doubt wholesome family fare. As was the simulated sex between Janet Jackson and Justin Timberlake that preceded the now infamous breast-baring incident. As, for that matter, was the Britney Spears-Madonna lip-clinch that defined the most recent MTV Video Music Awards.
"Five seconds none of us knew anything about"? Give us a break.
The truth is that Ms. McGrath makes her living as an impresario of soft-core (albeit legal) kiddy porn. MTV has very consciously decided to make stars out of such scantily clad nymphettes as Ms. Spears and Christina Aguilera. The network that is a favorite of pre-teens is also home to an ever-growing array of shows with more ("Undressed") or less ("The Real World") sexually explicit themes.
The Viacom TV channel will also soon be hitting the beaches for its Spring Break specials, the message of which is that excessive underage drinking and casual sexual hookups are no-cost fun. Meanwhile, MTV sister channel VH1 (also overseen by Ms. McGrath) has a "Porn to Rock" series that is turning triple-X stars like Jenna Jameson into household names.
Next to all of this, the Super Bowl halftime show was relatively tame and mercifully short. We're pretty sure the kids will survive it, but we're less sanguine about the long-term effects of the daily sex diet that Ms. McGrath is feeding poorly supervised youngsters. If MTV, its parent company Viacom and Chairman Sumner Redstone are truly contrite about what happened Sunday, they can show it by providing some adult guidance to their music networks. And how about showing Ms. McGrath the door?
http://groups.yahoo.com/group/23HoursofNonMusicTelevision/
Description Category: Anti-MTV
People have been complaining about the lack of music on MTV since the
mid '90s, when it discovered that series like The Real World delivered
ratings much more effectively than amorphous blocks of videos ever
could. Sure, MTV now airs plenty of programs about music
artists—behind-the-scenes stuff like Cribs and Making the Video
and Diary. But music content is dwarfed by their popular slate of
reality series: Road Rules, Jackass, The Osbournes, Punk'd, and
Sorority Life.
MTV, which was born on August 1, 1981, also loves to mythologize itself, recycling its
greatest hits via histories of TRL or Headbangers Ball, and it
squeezes every last drop out of The Real World and Road Rules with
frequent rematches and reunions.
MTV already covered its butt with MTV2,
which fulfills the functions of the old MTV, playing videos for most
of its 24 hours.
Looking back at tapes of early MTV, it seems hilariously raggedy:
clueless VJs hanging out in the studio as a weird slipstream of videos
glides by. Nothing bands from Nowheresville sprang up and became
icons, and for a moment it felt like no one was guarding the door. MTV
ushered in a bum-rush that knocked radio programmers off their
feet—briefly. What made the channel so appealing back
then—and what neither Fuse nor MTV2 really has—was its
mutant eclectism.
MTV
1515 Broadway
New York, NY 10036
(212) 258-8712
feedback@mtv.com